Course summary

The MSc Digital Marketing Management (Extended) course is aimed at graduates and practitioners who are seeking to enhance their knowledge and understanding of current marketing thinking and techniques, to develop careers within the profession. The MSc Digital Marketing Management Extended route enables entry onto the MSc Digital Marketing Management course if you did not gain a first or second class honours at degree level (or equivalent). It will add to your existing skills and knowledge providing you with enhanced understanding and abilities which will prepare you for Masters courses. The context is a highly dynamic, digitally focused, environment where complex factors, (particularly technology and innovation), create significant impact on marketing strategies. Digital marketing is a critical area for contemporary business success and today Organisations are seeking employees who are creative and skilled in digital marketing What's unique about this course?

• The MSc Digital Marketing Management Extended route enables entry onto the MSc Digital Marketing Management course.

• The context is a highly dynamic, digitally focused, environment where complex factors, (particularly technology and innovation).

• Digital marketing is a critical area for contemporary business success and today Organisations are seeking employees who are creative and skilled in digital marketing