Marketing Management at Leeds Beckett University - UCAS

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Course summary

Gain thorough grounding in the principles and practice of marketing. You’ll have the expertise for a career in this highly dynamic sector in the world economy. As part of this course, you’ll:

  • Develop expertise in managing all aspects of marketing activity
  • Study topics such as research, branding, communications and optimising the use of digital content
  • Learn how to plan and implement innovative strategies and campaigns to satisfy audiences in a variety of contemporary markets
  • Have the opportunity to be mentored by marketing practitioners with a wealth of professional experience
Find out more Guest lectures Our guest lecture programme will give you access to experts in marketing and advertising. To view and register for any upcoming guest lectures, visit our university events webpage. Industry placements Students have completed placements with companies including Asda, Disney and Creative Race. Links with the CIM Our links with the Chartered Institute of Marketing (CIM) mean you’ll obtain Dual Award CIM status on completion of this course. The CIM is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Leeds Beckett University has joined forces with CIM to give you the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping you with the best opportunities for a successful marketing career. Why study Marketing Management at Leeds Beckett University...
  • Utilise the university's local and national marketing links to secure a paid work placement
  • Work with the marketing society to organise guest lectures, voluntary marketing projects and national and international events
  • Work with real-life clients to gain hands-on marketing experience
  • Learn from and connect with industry leaders at Leeds Business School's guest lecture series
  • Take a major steps towards gaining accreditation from the Chartered Institute of Marketers
  • Get your work published on the Marketing Leeds site
  • Professionally recognised course

Modules

Year 1 Core Modules:

  • Introduction to Marketing Communications
  • Marketing Environments & Sustainability
  • Marketing Essentials
  • Marketing Data & Analytics
  • Digital Marketing Decisions
  • Practical Marketing
Year 2 Core Modules:
  • Customer Journeys & Insights
  • Marketing Research
  • Managing Marketing Projects
  • Integrated Marketing Communications
  • Sustainable Marketing Planning
In addition, choose from a list of Year 2 option modules. Please check our website for a full and up-to-date list. Year 3 Core Modules:
  • Creativity & Innovation
  • Strategic Marketing
  • Marketing Consultancy Project (year-long module)
  • Digital Strategy
In addition, choose from a list of Year 3 option modules. Please check our website for a full and up-to-date list.


How to apply

You can no longer submit a new application for courses starting in 2023.

If you already have a 2023 application and are in Clearing, you can add this course as a Clearing choice – contact the university or college first to check they have places.

Application codes

Course code:
N500
Institution code:
L27
Campus name:
City CampusC
Campus code:
C

Points of entry

The following entry points are available for this course:

  • Year 1

This course may be available at alternative locations, please check if other course options are available

Entry requirements

Qualification requirements


Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Marketing Management at Leeds Beckett University - UCAS