Course summary

This final year direct entry programme aims to develop a comprehensive knowledge and understanding of the international business environment, business strategy and the key functions of business organisations. Rated ‘excellent’ by Eduniversal and ranked 18th best in the country for ‘Business, Management and Marketing’ in the 2019 Guardian University Guide, Coventry has been educating business professionals for over 100 years. Through core modules, we focus on building essential management skills in international logistics, human resource management; international trade management; global markets and entry strategies; marketing in an international perspective to mention but a few. You will have the opportunity to engage with real business issues from highly innovative companies ranging from SMEs to large multinational corporations, through the whole course. A multicultural learning experience is guaranteed, you’ll be studying alongside staff and students from a range of over 30 nationalities. You’ll be taught by experienced staff, who have worked as directors and consultants for many large multinational companies not only in the United Kingdom but also abroad. Key Course Benefits

• Guest speakers programme has also drawn in prominent speakers from the field of international business in recent times to share their knowledge and experiences with students.

• 85% of the School’s ‘Business and Management’ research was recognised internationally in the 2014 Research Excellence Framework (REF), of which 13% received the highest ‘world-leading’ classification.

• Field trips to multinational organisations within a range of sectors and industries. Recent visits have included a visit to Jaguar Land Rover and Manchester United in the UK as well as visits to New York in the United States; Berlin, Germany; Paris, France among others (additional costs may apply).

• Accredited by the Chartered Management Institute (CMI) this course gives you the option of registering and gaining a Level 5 Certificate, which can enhance your employability skills (registration fees apply).