Birmingham City University

Degree level: Undergraduate

Digital Business with Professional Placement Year

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Course summary

Digital business is all about the adoption of new technologies to transform businesses and gain competitive advantages in a continuously changing global environment. It is transforming business by integrating digital technologies and business processes in a digital economy. Businesses are now adopting new technologies, for example the Internet of Things (IOT), Artificial Intelligence and Blockchain to gain competitive advantages in the fourth industrial revolution (industry 4.0), which builds on the preceding three but uses new digital technologies. In essence, businesses will require people who have the capability to work in the roles, but not limited to Digital Business Transformation, Technology & Innovation Management, Business Data Analytics & Intelligence, Business and Technical Sales, Business Risk and Change Management or Project Management. By the time you complete BSc (Hons) Digital Business you’ll be well prepared for these varied roles, with the relevant knowledge and skills. This course is designed to develop your digital capabilities, theoretical background and business skills which are required to pursue a career in the digital transformation of business. Hence, the course will equip you with the professional skills that are specifically aligned to the increasing job opportunities in business as it is digitally transformed and changed. This course will enhance your career prospects by ensuring you are business oriented, have a significant understanding of contemporary technological capabilities and have acquired the skills to envisage, plan and manage digital transformation. What's covered in the course? Your learning on this course will revolve around empowering you with skills required to apply new technologies to create and add new value in business models, customer experiences and the internal capabilities of business that support its core operations. This includes both digital-only businesses and traditional players that are transforming, or intend to transform, their businesses with digital technologies. The efficient and effective application and management of new technologies, people and processes is critical in the digital corporate arena. You will work collaboratively with academic tutors, researchers and businesses, applying practical skills to real-life case study materials and live project briefs through our Business Advice Centre (BAC), a hub located in the Business School. You will have opportunities to connect and collaborate worldwide with leaders and researchers from small and medium-sized enterprises (SMEs), academia, government, non-profit organisations and corporations. The course will cover design, development and application of new business models and you will learn how to create a competitive edge for businesses based on unique combinations of digital and physical resources, identifying how businesses can do things that others cannot in ways that build comparative advantages. New world organisations need graduates with both good degrees and skills relevant to the workplace, i.e. employability skills. This course is committed to developing your employability by bridging the gap between business skills and technical proficiency. It also provides those seeking a career in digital business with the relevant knowledge, experience and academic accreditation to expedite your career advancement.

Course details

Assessment method

Applicants will be offered a place on the course as a gathered field after the 26 January deadline.

How to apply

Application codes

Course code:
Institution code:
Campus name:
Curzon Building Campus
Campus code:

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

English language requirements

TestGradeAdditional details
IELTS (Academic)6with no less than 5.5 in any level

Unistats information

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

EU £9250 Year 1
England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
International £13200 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Digital Business with Professional Placement Year at Birmingham City University - UCAS