Course summary
Sport Ed Ex combines the provision of performance coaching and playing pathways in Rugby and Cricket for aspiring athletes (men and women) aged 18 and over with the opportunity to study at Richmond American University London, offering students the unique opportunity to study a wide variety of dual accredited (US/UK) undergraduate degree courses. This programme provides athletes with the opportunity to train, learn and perform in a professional and highly competitive environment supported by highly qualified coaches and tutors, strength and conditioning experts, sports psychologists, nutritionists, analysts and a medical team. Do you have the ideas and vision to spot market opportunities, predict the next big thing and develop digital marketing strategies which enable brands to capture both attention and market share? Then take the opportunity to study BA Digital Marketing at Richmond. Our programme encompasses all aspects of marketing and digital marketing – from market research and consumer behaviour to branding and advertising. Ecommerce and social media are explored in detail, with an examination of their increasingly vital role in the marketing mix. You will be challenged to think critically and how to negotiate strategies effectively in turbulent times such as Brexit and Covid-19. You’ll be provided with a solid foundation in general business and management knowledge with a specific focus on digital marketing, both as business strategy and a function. You will gain an understanding of the many different strands of digital marketing – user channels, stages of the customer journey, how to engage customers, drive traffic to websites, search engine optimisation, paid advertising, how to build a social media following and increase conversion through email sign-up or sales. Whatever your goals, by the end of the programme, you’ll be a master of digital marketing – someone who knows how to reach and influence people through multiple digital platforms. There’s a broad spectrum of electives on offer in the third and fourth years. Choose from topics which are highly valued by future employers such as Data Science, Advanced Computer Applications in Business, Coding and Web Design. You’ll be given the chance to work on live marketing briefs, so you’ll have a real grasp of how marketing and digital marketing works in practice. Guest speakers are invited to meet our BA Digital Marketing students, sharing their expertise and tips on how to get ahead in the industry. Based in vibrant London, home to world leading marketing, advertising and digital communication companies, you’ll be ideally positioned to capitalise on internship opportunities. On completing this programme, students will be able to apply for four exemptions (all certificate level) from The Chartered Institute of Management Accountants (CIMA), the world’s largest professional body of management accountants, entering into their Operational Level. Top reasons to study this programme
- Learn within the flexible Liberal Arts framework. Choose your own path – find out more about the Liberal Arts - https://www.richmond.ac.uk/about-richmond/the-liberal-arts/
- Build a comprehensive business understanding which puts marketing and digital technology into context within organisations
- Learn how to leverage digital marketing tools to design and deliver outstanding digital marketing strategies across the campaign lifecycle
- Examine successful global marketing practices and how they can secure a competitive advantage and success for organisations
- From concept to product launch, learn how to position and promote products/services with an extensive analysis of the marketplace and how to engage effectively with a target audience
- Discuss the contemporary debate over marketing ethics, and contrast different ethical approaches to the study of digital marketing
Modules
We offer 4-year Liberal Arts and Business BA degrees. Students entering with A levels or other level 3 qualifications usually gain exemptions from courses in the Richmond Core Curriculum which can mean that you should be able to complete your degree in less than four academic years. The interdisciplinary Liberal Arts approach offers not just breadth but also depth of study and encourages students to make sounds judgements and think independently. A Liberal Arts education is one which encourages you to explore a wide range of subjects and programmes. It reaches across disciplines, building connections between different academic areas such as literature, science, mathematics, writing, business and psychology. Upon entry to Richmond University all students study the Liberal Arts Core Curriculum before specialising in their chosen field.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- SP22
- Institution code:
- R20
- Campus name:
- Chiswick Park Campus
- Campus code:
- A
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
UCAS Tariff - 96 points
Please visit the above link for a detailed step-by-step guide to the application process. Sport Ed Ex will need to assess your athletic and playing ability. If you sporting assessment is successful, you will then need to apply to Richmond American University London for the degree programme of your choice.
Please click the following link to find out more about qualification requirements for this course
Additional entry requirements
Other
Please visit https://www.richmond.ac.uk/sport-ed-ex/#apply for a detailed step-by-step guide to the application process. Sport Ed Ex will need to assess your athletic and playing ability. If you sporting assessment is successful, you will then need to apply to Richmond American University London for the degree programme of your choice.
Student Outcomes
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
England | £24250 | Year 1 |
Northern Ireland | £24250 | Year 1 |
Scotland | £24250 | Year 1 |
Wales | £24250 | Year 1 |
Channel Islands | £24250 | Year 1 |
Republic of Ireland | £24250 | Year 1 |
EU | £28650 | Year 1 |
International | £28650 | Year 1 |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
Richmond American University London
Building 12, Chiswick Park
566 Chiswick High Road
London
W4 5AN