Course summary
Why study this course? Our Business Management and Marketing BA degree is a joint honours programme that will provide you with expertise in both disciplines, offering you a greater range of career opportunities on graduation. The variety of skills will make you an attractive contender for developing your management and leadership career. Our course is accredited by the Chartered Institute of Marketing (CIM) and you’ll receive exemption from two out of three units that are necessary to obtain the CIM Certificate in Professional Marketing. This is a highly sought-after qualification in the marketing industry, especially if you’re considering a career in marketing management. The University provides free tuition to students doing this course who want to do the remaining unit. The professional certificate means you will be rewarded with two qualifications by the time you finish your studies. This would give you a ‘competitive edge’ in the job market. More about this course As well as developing the skills and knowledge required for either a career in business management or as a professional marketer, the business management and marketing course will provide you with entrepreneurial skills and understanding that will allow you to start your own business. If you are passionate about starting your own business, you’ll not only gain the necessary academic knowledge and skills on the course, but also receive encouragement and support through the Accelerator. Our Accelerator is a business incubator that helps students make their business dreams a reality by offering mentoring, advice and workshops. Accelerator has supported many successful budding entrepreneurs and can support you with developing any business idea you might have. Through the Accelerator you’ll also get the opportunity to enter our Big Idea Challenge for a chance to win a share of the £30,000 prize to launch your business. This programme is uniquely comprehensive among business management and marketing courses in the UK. In addition to learning broad marketing skills that apply to the commercial world, the programme also provides you with opportunities to develop new specialist marketing skills to help improve society through the relatively new field of Social Marketing. If you choose to study this topic, you will learn how to apply the latest marketing techniques to social problems, such as obesity, drink-driving, discrimination and domestic violence. Your lecturers will introduce you to the concepts and history of social marketing based on their own innovative research. Completing this module will give you an advantage when competing for jobs in the third and public sector. As part of the course, you’ll have the opportunity to undertake short and long accredited work placements. This opportunity may be strengthened with undertaking another of our innovative modules that equip you with skills for employment, such as our Theory and Practice of Selling module. As all business professionals know, selling is an essential function of business and on this module you’ll develop vital negotiation and selling techniques that will ensure you succeed in your career. Past students on the module have found that it has helped them gain recognition from the Institute of Sales and Marketing Management (ISMM), a professional organisation that represents sales professionals in the UK. As part of the course, you’ll have the opportunity to undertake short and long accredited work placements. These are organised via our team at the business placements office, who will will help you to search and apply for posts in a wide variety of organisations, giving you the industry experience you need to succeed in your career.
Modules
Example Year 1 modules include: Principles of Management; Principles of Marketing; Understanding and Managing Data; Practice of Marketing; Digital Business Management and Emerging Technologies; Understanding the Business and Economic Environment; Learning Through Organisations; Managing People in Organisations. Example Year 2 modules include: Leadership in Practice; Consumer Insights; The Practice of Consultancy; International Selling and Negotiation; Creating a Winning Business; Learning Through Work; Marketing Communications; Digital Marketing; Sustainability, Business and Responsibility; Online Fashion Retailing; Consumer PR & Media Relations; Developing Inclusive Organisations; Open Language; Preparation for Work Based Learning. Example Year 3 modules include: Consultancy Project; Leading Innovation; Social Marketing; Practising Business Strategy; Global Marketing and Sales in the Digital Age; Strategic Marketing; Brand Management; Artificial Intelligence and Big Data in Business; Communication Theory.
Assessment method
You’ll be assessed through a variety of methods such as coursework, portfolio work, and problem-solving case studies, individual and group research projects for which you will make oral presentations and write reports.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Points of entry
The following entry points are available for this course:
- Year 1
International applicants
All applicants must be able to demonstrate proficiency in the English language. Applicants who require a Tier 4 student visa may need to provide a Secure English Language Test (SELT) such as Academic IELTS. For up to date English language requirements please see: http://www.londonmet.ac.uk/international/international-admissions/application-guidance-and-entry-criteria/english-language-requirements/undergraduate-english-requirements/
Entry requirements
Qualification requirements
UCAS Tariff - 96 points
A level - CCC
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DMM
Access to HE Diploma - M: 30 credits P: 15 credits
Scottish Higher - CCCCD
International Baccalaureate Diploma Programme - 28 points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015) - C
GCSE/National 4/National 5
We accept a broad range of equivalent level qualifications, please check the UCAS tariff calculator or contact us if you are unsure if you meet the minimum entry requirements for this course. We encourage applications from international/EU students with equivalent qualifications. We also accept mature students with diverse backgrounds and experiences.
Please click the following link to find out more about qualification requirements for this course
http://www.londonmet.ac.uk/applying/undergraduate/entry-requirements/
Student Outcomes
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
England | £2310 | Module |
Northern Ireland | £2310 | Module |
Scotland | £2310 | Module |
Wales | £2310 | Module |
EU | £4400 | Module |
International | £4400 | Module |
Channel Islands | £4400 | Module |
Republic of Ireland | £4400 | Module |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
London Metropolitan University
Admissions Office
166-220 Holloway Road
City of London
N7 8DB