When the English Premier League increased the number of matches available for live broadcast from 154 to 168 per season for the 2016-19 period, they auctioned 126 to BSkyB and 42 to BT. The price was approximately £10.2million per match, totalling in excess of £5billion overall. Sports broadcasters ESPN and Sky Sports were second and fourth respectively in Forbes Magazine’s top 40 sports company brands of 2013. The top 10 sports events had a brand value of almost £1billion. Together sports business and sports broadcasting are one of the biggest businesses in the world, and it is impossible to imagine one without the other. You will gain an understanding of the diverse levels of both sports business and broadcasting, including commercial, event day and sponsorship revenues of rights management and audience profile. Techniques will also be studied for studio and outside recording technologies or match commentary, match reports, television presenting and interviews. You will have the opportunity to work with broadcasting specialists in and around Wembley Stadium to understand practices both on the field and in the studio, with access to first class broadcasting equipment to enrich your learning experience. You will be taught by industry professionals who excel in areas such as professional journalism, freelancing and editing. The Foundation Year provides students with an understanding of a range of concepts, models and practical skills related to the industry and will introduce you to the basic skills, roles and responsibilities including match reporting, law and ethics, camera and radio skills and page design.
Foundation Year Modules: Skills for Learning; Mental Wealth; Research Project; Contemporary Issues in Sport; Foundation of Media Practice; Media Law and Application. Year 1 Modules: Industry Competencies (Mental Wealth); Understanding Sports Business; Principles of Sports Broadcasting; Sport, Media and Society; The Business of Digital Media; Broadcast Journalism. Year 2 Modules: Industry Readiness (Mental Wealth); Visual Storytelling; Media Law; Research Methods; Audio Storytelling; The Business of Sports Broadcasting. Year 3 Modules: Professional Project; Documentary Storytelling; Sports Commentary; Industry Engagement (Mental Wealth); Digital Futures.
This programme is predominantly assessed through coursework, however students should also expect to be assessed in some instances by written or practical exam.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
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- UCFB Etihad Campus
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Points of entry
The following entry points are available for this course:
This course may be available at alternative locations, please check if other course options are available
Our access to an International Licence is currently being reviewed. This means we are unable to accept applications for anyone who requires a student visa to study in the UK as we cannot issue Confirmation of Acceptance for Studies (CAS). If you are still unsure whether you would need a visa to study in the UK, or for more information, please contact [email protected]
Additional entry requirements
Applicants who do not meet the programme's minimum entry requirements will be asked to attend an interview and assessment at a UCFB campus.
English language requirements
|IELTS (Academic)||6||A minimum of 5.5 required in each specific band.|
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
|Channel Islands||£9250||Year 1|
|Northern Ireland||£9250||Year 1|
Additional fee information
Please see https://www.ucfb.ac.uk/ for information on tuition fees and funding opportunities at UCFB, including our Undergraduate Scholarships and Bursaries scheme.
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0333 016 1244