Get the insider’s view on marketing. A front-row seat to watch – and help – real businesses sell to real people. All while learning how to run a profitable and ethical business. And that’s just the start… At Hull, you learn by doing, not just by studying. From day one, you get to test your skills out in the real world through live business projects, placements, internships and more. Just like past students have for companies like Team GB, Pipers Crisps, Bosch, Tesco, Microsoft, IBM and McCain Foods. Or by helping SMEs with their challenges via our Business Clinic. At the same time, you cover core marketing practices like branding, buyer behaviour and communications. As well as the latest trends in digital, social and virtual marketing. Plus, you gain a rock-solid grounding in how to run a successful and sustainable business as a whole. Official Team GB partners Did you know that the University of Hull is the official University Partner of Team GB? Our united belief is that anyone, with the right opportunities ahead and a dedicated team behind, can achieve extraordinary things. This is what our partnership with Team GB is built on. Extraordinary is in you – and we’ll help you find it. What does this mean for you? It means that whether you’re studying sports science, or marketing, or logistics, or healthcare, or engineering, you’ll be able to gain invaluable experience through this unique partnership. We are working with Team GB to create opportunities for volunteering and work experience, to get involved with meet-and-greet sessions with Olympians, host on-campus talks from guest speakers and so much more. It’s an extraordinary partnership, and you won’t find it anywhere else. Find out more at hull.ac.uk/teamgb
Year 1 Compulsory Modules Accounting and Finance Developing Self & Others Business Ecosystems and Environmental Analysis Marketing Operations, Supply Chain and Business Practices World Economy Year 2 Compulsory Modules Organisational Management Responsible Business in Society Managing and Innovating in the 4IR Consumer Behaviour & Insights Marketing Data & Analysis Integrated Marketing Communications and Branding Year 3 Compulsory Modules Business Strategies Research and Consultancy Skills International Business Services Marketing and Customer Experience Management Digital & Social Media Marketing Strategy All modules are subject to availability and this list may change at any time.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
- Course code:
- Institution code:
- Campus name:
- The University of Hull
- Campus code:
Points of entry
The following entry points are available for this course:
- Year 1
Applicants with other qualifications are welcome to apply.
English language requirements
|IELTS (Academic)||6||This course requires IELTS 6.0 overall, with at least 5.5 in each skill. For other English language proficiency qualifications accepted by the University please visit www.hull.ac.uk|
|Institution's Own Test||60% overall (with minimum 55% in each skill)|
Please click below for a list of the English language qualifications we accept.
The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
|Republic of Ireland||£9250*||Year 1|
|Northern Ireland||£9250*||Year 1|
|Channel Islands||£9250*||Year 1|
*This is a provisional fee and subject to change.