Fashion Brand Marketing BA (Hons) takes a broad view of everything that goes into the creation, communication, and consumption of fashion products and brands. It gives you the skills and knowledge to develop creativity and expertise within a commercial framework that directly reflects current fashion industry practice.
- Fashion Brand Marketing BA(Hons) provides you with the creative resources in an environment where you can experiment and personalise your learning.
- You'll share first-year modules with students on other fashion industry courses, enabling you to develop a broad understanding of the industry and the opportunities within it before focusing on your specialism. Throughout the programme there is an emphasis on innovative and industry-focused projects that simulate and represent contemporary practice to develop the experience you need.
- You’ll be equipped to research new products and market opportunities, you’ll learn how to solve problems quickly and creatively, to work collaboratively and manage relationships effectively, In the highly competitive global fashion market, brands must develop innovative marketing strategies to communicate effectively with consumers through social media, magazine and digital advertising, public relations, celebrity endorsement, and exciting events. You’ll learn how this is done whilst completing a range of innovative projects
Year 1 Core modules: Introduction to Critical and Contextual Studies Fashion Professional Development Creative Fashion Industry Fashion Practice Year 2 Core modules: Creative Research for Fashion Fashion Futures Fashion Identity Fashion Practice 2 Year 3 - optional placement year Final Year Core modules: Advanced Fashion Practice Fashion Brand Marketing Dissertation Fashion Brand Marketing Major Project
We use a range of assessment methods to relate the course material to current commercial practice. Your progress will be continually monitored and you will be assessed on your project work and assignments, including individual and group assignments, essays and seminar presentations. Your module specification/course handbook will provide full details of the assessment criteria applying to your course. Your module specification/course handbook will provide full details of the assessment criteria applying to your course.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Please select a course option – you will then see the application code you need to use to apply for the course.
Points of entry
The following entry points are available for this course:
- Year 1
Pass in Diploma Foundation Studies in Art and Design combined with A Level or BTEC qualifications, to total an equivalent of 120 UCAS tariff points. As a centre of creative excellence, we look forward to hearing about your own creative experiments and ambitions through a discussion of your portfolio at interview. Read our guidance on developing your portfolio and what to expect from your interview - https://www.hud.ac.uk/undergraduate/how-to-apply/interviews/ If your first language is not English, you will need to meet the minimum requirements of an English Language qualification. The minimum for IELTS is 6.0 overall with no element lower than 5.5, or equivalent will be considered acceptable. Read more about the University’s entry requirements for students outside of the UK on our Where are you from information pages -https://www.hud.ac.uk/international/where-are-you-from/ Other suitable experience or qualifications will be considered. For further information please see the University's minimum entry requirements.
Please click the following link to find out more about qualification requirements for this course
Additional entry requirements
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
|Northern Ireland||£9250||Year 1|
|Channel Islands||£9250||Year 1|
Additional fee information
Please see our website for full details of the scholarship http://www.hud.ac.uk/undergraduate/fees-and-finance/undergraduate-scholarships/
University of Huddersfield
Course contact detailsVisit our course page
School of Art, Design and Architecture - Design
+44 (0)1484 472114
Student Recruitment Team
+44 (0)1484 472625