The BA (Hons) Marketing Management course aims to provide the student with an underpinning knowledge and understanding of business and how marketing theories and their strategic applications to organisations operating within a highly digitised and challenging global business environment can be applied. Through the use of a wide range of approaches and e-learning forums students will learn varied aspects of marketing principles essential to the work of marketing professionals including: marketing planning and strategy, digital marketing techniques, consumer behaviour, advertising, communication with customers, pricing, distribution, selling techniques, building relationships with stakeholders and researching markets. Throughout the course students will learn practical skills, including IT, numerical and communication skills, much of this will be underpinned by real life examples.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
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- University of Wolverhampton
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Points of entry
The following entry points are available for this course:
- Year 1
This course may be available at alternative locations, please check if other course options are available
English language requirements
As an EU or International applicant you will need to showcase your English language proficiency skills during your admissions process. The below qualifications are accepted for a number of courses, please be aware these scores are a guide on what is acceptable. http://wlv.ac.uk/english We have a suite of courses that require differing English language proficiency, these requirements are there to ensure that you have the correct ability to achieve your desired qualification with us. You will also need to check each individual course page for accuracy as our Professional, Statutory and Regulatory Bodies courses require specific English qualifications prior to entry.
English Language Requirements - EU and International Applicants
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Fees and funding
No fee information has been provided for this course