Birmingham City University

Degree level: Undergraduate

Marketing with Advertising and Public Relations with Professional Placement Year

Course options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

Experience energy and ambition on our in-demand Marketing degree. Work on real-life projects with leading clients, study an array of modern marketing principles and learn from the wider world of business. Our suite of Marketing courses also enables you to tailor your interests to a specific area. Businesses value marketing more than ever due to its ability to identify opportunities, shape customer experiences and drive profits. It is an ever-evolving discipline, constantly responding to changes in technology and consumer behaviour. To be successful in this exciting area not only requires in-depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice-based learning. This course is one of five marketing degrees that have been designed to meet the diverse areas of marketing. This suite of courses is distinct in that it offers you a set of pathways that you can choose from irrespective of the course that you entered on. This allows you to develop additional specialist skills of your choice and career aspirations, alongside the core underpinning concepts you will need in practice. Marketing with Advertising and PR pathway On this innovative and dynamic course, you’ll be put on the front line of marketing, advertising and public relations. You will work on real-life case studies, acquiring the practical skills and real-world perspective seen as invaluable by employers. We cover everything from design in marketing to communicating the right message, market research and PR planning. It’s a creative course that has a solid grounding in business knowledge, so that you can apply what you learn to current business issues. Professional Placement Year This course offers a professional placement year. This allows you to spend a whole year with an employer, between the second and third years of your degree, and is a great way to find out more about your chosen career. Some students even return to the same employers after completing their studies. The University will draw on its extensive network of local, regional and national employers to support you in finding a suitable placement to complement your chosen area of study. If you do not find a suitable placement, you will be automatically transferred back to the standard, non-placement version of the course. Please note that fees are payable during your placement year. For details, visit the course page on the Birmingham City University website.


How to apply

Application codes

Course code:
1116
Institution code:
B25
Campus name:
Curzon Building Campus
Campus code:
F

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements


English language requirements

TestGradeAdditional details
IELTS (Academic)6with no less than 5.5 in any level

Unistats information

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

EU £9250 Year 1
England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
International £13200 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Marketing with Advertising and Public Relations with Professional Placement Year at Birmingham City University - UCAS