Business Management and Marketing at Sheffield Hallam University - UCAS

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Course summary

Please check the Sheffield Hallam University website for the latest information Course summary

  • Study a range of business models and marketing strategies from a variety of sectors.
  • Understand how they differ from start-ups to SMEs to established corporations.
  • Leverage customer and market insights to develop successful business and marketing strategies.
  • Gain real-world experience from placements, internships and consultancy projects.
  • Join a hub of entrepreneurs and creatives in our award-winning enterprise centre.
On our BA (Hons) Business Management and Marketing degree, you'll explore the contemporary challenges and strategies you'll need to manage and market thriving businesses, while gaining real-world experience and specialising in your own area of interest. When you graduate you'll enter the job market as a resourceful and adaptive business professional – ready to lead organisations or create your own venture. How you learn All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive. Based in our Sheffield Business School, you'll join a global community where business leaders, researchers and business students all come together to solve problems and make things better. Our academics are highly skilled professionals who share their industry expertise, research and cutting-edge knowledge in the classroom. And because we have extensive links with the local business community, we can help you find employment as a work-ready graduate. You learn through: On-campus lectures, seminars and tutorials Digital learning platforms Industry visits and field trips Independent study Live consultancy projects Practice-based learning and group work Simulated collaborative work environments Problem-solving workshops Class debates Presentations Key Themes You’ll learn what it means to champion social, cultural and environmental consumerism through ethical business and marketing practices. At the same time you’ll respond to contemporary market challenges with methodical and collaborative problem-solving techniques. By bringing together market research, customer insights and competitor analysis, you’ll learn how to develop successful business and marketing strategies. You’ll explore central themes of strategic marketing such as customer experience, digital integration and brand management. Throughout the course, we’ll encourage your curiosity, courage and ambition as an effective team player who works with others to solve business challenges. Real-world global application is deeply rooted throughout the course – you'll develop an entrepreneurial, global and inclusive mindset, alongside the digital skills you need to get ahead. Applied learning We think the best way to learn something is to do it in the real world. That means putting learning into practice through placements, internships and consultancy projects through our global network of leading businesses. *Placements *You’ll have the opportunity to arrange a year-long work placement in between your second and third years. This gives you valuable work experience to prepare you for your future career – and allows you to graduate with an Applied Professional Diploma to add to your CV. Previous students have worked at globally-recognised brands such as L’Oreal, Chanel and Nintendo as well as not-for-profit organisations and smaller businesses. You’ll also have summer and winter school opportunities in a variety of locations. Recently these have included France, Germany, Spain and Morocco. You might even be eligible to study abroad for a semester at one of our partner universities in Europe, the US, Australia and beyond.

Modules

Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances. You will be able to complete a placement year as part of this course. See the modules table below for further information. Year 1: Compulsory modules: Contemporary Business Management Foundations Of Business Foundations Of Marketing Understanding People And Cultures Year 2: Compulsory modules: Applied Business Management Practices Building Customer Value Managing Business And Financial Performance Elective modules: Developing Your Business Idea Experiential Marketing Events Foreign Language (French,Spanish,Italian,Chinese) The Digital Customer Experience Year 3: Optional modules: Placement Year Final year: Compulsory modules: Consultancy Project In Business Management   Strategic Marketing And Brand Management Strategy In The Global And Digital Environment Elective modules: Consumer Psychology Contemporary Leadership In Context Marketing In A Global Context

Assessment method

Coursework, practical


How to apply

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

Please click the following link to find out more about qualification requirements for this course

https://www.shu.ac.uk/courses/Business-and-management/BA-Honours-Business-Management-and-Marketing/Full-time/

Additional entry requirements

Other

Please note that this information is subject to change without notice by Sheffield Hallam University.


English language requirements

TestGradeAdditional details
IELTS (Academic)6If English is not your first language, you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills, or equivalent.

If your English language skill is currently below IELTS 6.0 we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.

Please click the following link to find out more about English language requirements for this course

https://www.shu.ac.uk/courses/Business-and-management/BA-Honours-Business-Management-and-Marketing/Full-time/


Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
Republic of Ireland £9250 Year 1
EU £16655 Year 1
International £16655 Year 1

Additional fee information

Our tuition fee for UK students starting full-time undergraduate study in 2024/25 is £9,250 per year. These fees are regulated by the UK government and are therefore subject to changes in government policy. During your placement year you will pay a reduced fee of £1,200. Our tuition fee for International/EU students starting full-time study in 2024/25 is £16,655 per year. During your placement year you will pay a reduced fee of £1,200. Please refer to our website for up-to-date information on costs and fees: https://www.shu.ac.uk/study-here/undergraduate/fees

Sponsorship information

Scholarships, discounts and bursaries may be available to students who study this course.

Business Management and Marketing at Sheffield Hallam University - UCAS