Course summary
Explore creative media practice, radio and video production, digital and social media, journalism, public relations, branding and marketing on this four-year course, opening up a range of exciting career opportunities in this fast-moving sector. Media and Communications at Swansea is ranked 1st in the UK for Student Experience and Teaching Quality (Times Good University Guide 2023) and 1st in the UK for Learning Opportunities (NSS 2022). On this course, you will have access to our Media Creativity Suite, which has a video studio and a computer lab kitted out with iMacs installed with industry standard software, including Final Cut Pro X and Adobe Creative Cloud. We also offer a flexible degree structure with a wide range of specialist modules, including writing fiction, film production, digital public relations and strategy, marketing and branding, that allow you to tailor your studies to your future career goals while developing your individual interests. In addition, you also have the option to study a number of modules in Welsh. Based on our stunning Singleton Park campus, in parkland overlooking Swansea Bay on the edge of the Gower Peninsula, our teaching staff comprises of specialist international researchers and also ex-professionals lecturing on video production, web and creative design, PR and journalism, giving you an unrivalled mix of academic and industry experience, further supported by lectures and seminars by guest speakers. You will gain excellent oral and writing skills and learn to present your ideas in a range of formats. You will also develop strong research and analytical skills and the ability to problem solve and make informed decisions. Your third year will be spent as a Year Abroad, studying in countries such as the USA, Hong Kong or Singapore. This year will provide you with amazing cultural experiences and will further improve your student experience and enhance your career prospects. Our Media and Communication graduates are truly international and are employed not just in the UK but all around the world. They have careers in journalism, media, business, public relations and marketing, digital marketing, broadcasting, TV and radio, and publishing. Please visit our course page for more information: https://www.swansea.ac.uk/undergraduate/courses/culture-communication/media-comms-journalism-pr/ba-media-communication/#bbq=on
Modules
The modules of this course are broken down into 6 unique pathways; Media Theory, Digital Media, Journalism, Film, Public Relations, and Creative Practice. Students can follow whichever pathways aligns to thier interests and objectives, or they can choose a mix of modules from the pathway to aquire a variety of skills. You can study 80 credits or more of this course through the medium of Welsh. Each year of the course has dedicated Welsh language taught modules within each pathway. Your first year will include a mixture of compulsory and optional modules, with examples of compulsory modules from recent years including: • Delivering and Decoding the News • Introduction to Media History Your second and third years will comprise entirely optional modules from an expansive range of subject areas. Examples of optional modules in recent years have included: • Approaches to Film Analysis • Social Media Practices • Sport Public Relations • Documentary Film Making and Broadcasting • Digital Futures Your final year will include an optional independent dissertation project. For the full programme structure and module breakdown, please visit our webpage at: https://www.swansea.ac.uk/undergraduate/courses/culture-communication/media-comms-journalism-pr/ba-media-communication
Assessment method
Studying Media and Communications at Swansea University allows students to enhance their future employability prospects through assessments that replicate the kind of experiences you will face in the creative communications industries, often with the involvement of industry professionals to offer feedback and advice. Some examples of these are: - Developing creative ideas for a multi-media project that is then pitched to a commissioning editor from the BBC - Working with one of the University’s Sports Club to develop a communications strategy to raise the profile of the club among Freshers students - Creating a multi-media rebranding project for a client - Writing and/or recording a film review - Interpreting a brief from a local organisation and working with that client to develop a digital PR strategy that is then pitched to the client - Filming and editing a series of short 3-minute videos in a variety of styles optimised for distribution on social media - Sourcing and writing a local news story as a part of the development of a digital journalism portfolio - Developing an idea for a new lifestyle journalism publication, and pitching the idea to a publisher For full breakdown of course structure and assessment please visit our course page: https://www.swansea.ac.uk/undergraduate/courses/culture-communication/media-comms-journalism-pr/ba-journalism-media-communications or get in touch with us at [email protected]
How to apply
25Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- P304
- Institution code:
- S93
- Campus name:
- Singleton Park Campus
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
UCAS Tariff - 120 points
A level - BBB
International Baccalaureate Diploma Programme - 32 points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)
English language requirements
For applicants whose first language is not English we require a minimum overall IELTS score of 6.0 (or equivalent) and no less than 5.5 in each component.
English Language Requirements at Swansea University
https://www.swansea.ac.uk/admissions/english-language-requirements/
Student Outcomes
Operated by the Office for Students
Employment after 15 months (Most common jobs)
Go onto work and study
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Additional fee information
For the latest fee information, please check the individual course page on our website. Our full range of programmes are listed here: https://www.swansea.ac.uk/undergraduate/courses/
Further information on tuition fees can be found here: https://www.swansea.ac.uk/undergraduate/fees-and-funding/tuition-fees/
Provider information
Swansea University
Singleton Park
Swansea
SA2 8PP