Course options

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

Please check the Sheffield Hallam University website for the latest information. Course summary

  • Gain valuable insights from our experienced experts and international networks
  • Apply your practical skills and knowledge in real-life situations with work placements
  • Use our strong ties with professional teams and organisations to forge industry connections
  • Cultivate leadership and strategic skills to assess and thrive in the sport business arena
  • Gain local and global experience, including with the University of Madrid
Our unique advantage lies in our close association with elite sports clubs, organisations and leading facilities. You’ll study key business concepts and theories, and examine best practices in management to navigate the dynamic sport business landscape. You’ll study in an environment that encourages the exploration of new ventures and the development of a strong business mindset. You’ll graduate as a motivated and innovative business leader. How you learn All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive. On this course, you will be taught by business experts who are highly experienced in the sporting world. You’ll develop your skills and knowledge through teaching, working and doing – exploring the business of sport from a global perspective, while also delving into the intricacies of the UK sport industry. You’ll also enhance your digital capability, critical thinking and inclusive approaches that value equality and diversity. You’ll gain the hard and soft skills you will need to succeed in the competitive industry of sports business. You’ll see the importance of effective communication, ethical practices, deep consumer understanding, and a willingness to embrace calculated risks. While you study you will also enhance your proficiency in technical, supervisory, and managerial aspects of sports business, equipping you for a range of career paths. You’ll explore theoretical, philosophical, and practical foundations for sports business management – across marketing, finance, leadership, sports event management and enterprise. You’ll graduate with a deep understanding of the sport and physical activity sector and the broader business world. Applied learning Work placements There’s a mandatory short placement at the end of your second year. Over a minimum of 120 hours, you will be learning while you work and preparing to progress into employment after you graduate. During your placement, you will have the invaluable opportunity to witness firsthand the practical application of management and business in the industry. You’ll also have the opportunity to undertake a year-long work placement (25 weeks minimum) or multiple placements between your second and final years. This gives you further valuable work experience to prepare you for your future career and allows you to graduate with an Applied Professional Diploma to add to your CV. Past placements have involved working with local councils, national governing bodies such as the English Football Association (the FA), and professional clubs. We also maintain strong connections with local kit equipment manufacturers. Additionally, there are often chances for you to volunteer in media sports events such as the Olympics, Wimbledon, the Commonwealth Games and the Paralympics. Field trips On field trips you will discover how your learning is applied first-hand to real-world situations, gaining valuable insight into working practice. In previous years, students have visited prestigious venues such as Headingley Cricket Ground, Emirates Stadium and Aintree Racecourse.


Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances. You will be able to complete a placement year as part of this course. See the modules table below for further information. Year 1 Compulsory modules Contemporary Issues In Sport Business Management Introduction To Sport Business Management Leadership And Management In Sport Sport And Physical Activity Landscape Year 2 Compulsory modules Finance In Sport Sport Innovation And Entrepreneurship Sport Marketing And Brands Elective modules Alternative Physical Activities Analysis Of Sport And Games Event Management For Sport And Physical Activity Exercise Prescription For The Prevention Of Disease Sport As A Tool For Social Change Sports Club Development Sports Facility Management Simulation Technology For Sport And Physical Activity Testing And Analysis In Sport And Physical Activity Year 3 Optional modules Placement Year Final year Compulsory modules Independent Project In Sport And Physical Activity International Strategic Management Elective modules Approaches To Talent Development Coach Education And Development Economics And Finance Of Sport Entrepreneurship And Innovation For Sport And Physical Activity Exercise Prescription For Long Term Conditions Health Promotion Innovative Practical Pedagogy Major Sport Events Nutrition For Sport And Physical Activity Performance Analysis Of Sport Programming And Prescription Of Training In Sport And Physical Activity Psychology Of Sport And Exercise Sport And The Media Sport, Brands And Culture Sport Data Analytics Sport Injury Sport Journalism Teaching As A Profession

Assessment method

Coursework, Practical

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing

How to apply

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

Please click the following link to find out more about qualification requirements for this course

Additional entry requirements


Please note that this information is subject to change without notice by Sheffield Hallam University.

English language requirements

TestGradeAdditional details
IELTS (Academic)6If English is not your first language you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills or equivalent.

If your English language skill is currently below IELTS 6.0 we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.

Please click the following link to find out more about English language requirements for this course

Unistats information

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
Republic of Ireland £9250 Year 1
EU £16655 Year 1
International £16655 Year 1

Additional fee information

Our tuition fees for UK students starting full-time undergraduate study in 2024/2025 are regulated by the UK government and are yet to be confirmed. For an indication, our tuition fee for UK students starting full-time undergraduate study in 2023/2024 is £9,250 per year. During your placement year you will pay a reduced fee of £1,200. Our tuition fees for International/EU students starting full-time study in 2023/24 is £16,655 per year. During your placement year you will pay a reduced fee of £1,200. Please refer to our website for up-to-date information on costs and fees:

Sponsorship information

Scholarships, discounts and bursaries may be available to students who study this course.

Sport Business Management at Sheffield Hallam University - UCAS