Solent University (Southampton) has opted into the TEF and received a Silver award.
The course has a strong focus on employability skills and work-related opportunities through live client briefs and real-world projects at all levels. You will have the opportunity to take part in agency trips, visiting leading agencies in creative hubs like Bristol and London, to see theory put into practice – and network with marketing professionals about your careers. You will also be able to attend guest lectures by industry experts and take part in networking opportunities such as the annual Meet the Professionals event, vital for your successful future career. International student events are another highlight. Solent University is the only UK university to be part of the International Marketing Network, with International Marketing Week giving you invaluable opportunities to enhance your skills and broaden your creative horizons through European travel and live project with multinational organisations such as Mercedes-Benz. If you are interested in setting up your own business, there is the opportunity to learn freelancing and entrepreneurial skills. And you also have the option to undertake additional qualifications, such as the Chartered Institute of Marketing (CIM) professional qualifications, the Institute of Data and Marketing (IDM) Certificate, the Adobe Creative Cloud certification, Target Group Index (TGI) certification and the APM Professional qualification in project management. Recent graduates have taken up marketing roles in large-scale organisations such as Axis Europe and B&Q, as well as small businesses like MRS Web Solutions. What does this course lead to? There's a wide range of careers within marketing once you've graduated, these include marketing management, social media planning, marketing campaigns, brand manager, digital marketing, sales and marketing, marketing and events, marketing research and analytics, project management, product management, communication management, and marketing account management. Who is this course for? Solent’s BA (Hons) Marketing programme is open to students from a range of academic backgrounds. Candidates should aspire to a career in marketing, business, advertising, PR, customer insight, marketing strategy and analytics.
YEAR 1 - CORE MODULES Marketing Principles Creative Digital Technology Business Enterprise Consumer Behaviour Digital Future Marketing Information and Customer Insight YEAR 2 - CORE MODULES Managing Marketing in Business Integrated Marketing Communications CRM and Stakeholder Marketing Academic and Marketing Research Employability and Work Placement Skills YEAR 2 - OPTIONS (please note that not all optional modules are guaranteed to run each year) Digital Marketing Customer Experience YEAR 3 - CORE MODULES Final Major Project Project Management Direct and Digital Marketing Strategic Marketing YEAR 3 - OPTIONS (please note that not all optional modules are guaranteed to run each year) International Marketing Arts and Not For Profit Marketing Services Marketing Creative Business Start-up
The course utilises a varied range of assessment methods such as creative portfolios, written reports, group and individual presentations.
How to apply
If your application is completed by the following date, it’s guaranteed to be considered:
15 January*If you apply after this deadline, universities or colleges don’t have to consider your application if they’ve filled their spaces, so the sooner you apply, the better!
You will need these codes when you add a choice to your application.
|Campus name||Main Site|
Points of entry
The following entry points are available for this course:
- Year 1
|UCAS Tariff||96 - 112 points||From at least 2 A levels, BTEC Extended Diploma MMM, BTEC Diploma DD or equivalent qualification. Alternative entry on this course is available through the Foundation Year. We welcome applications from students currently studying a Foundation Degree, DipHE, HNC, HND or modules of an undergraduate degree course at another university, who wish to enter directly into Years 2 or 3 of one of our undergraduate degree courses. Applicants who are not in possession of the minimum entry requirements but are able to demonstrate enthusiasm and motivation will be considered on an individual basis and may be admitted subject to satisfactory interview / and or portfolio. Please contact for further details.|
|Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)||MMM|
|Access to HE Diploma||M: 45 credits P: 15 credits||60 Credits overall with 45 Merit level credits and 15 at Pass.|
|AS||In combination with other qualifications|
|Pearson BTEC Level 3 National Diploma (first teaching from September 2016)||DD|
|Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)||In combination with other qualifications|
|Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)||In combination with other qualifications|
|Pearson BTEC Level 3 National Certificate (first teaching from September 2016)||In combination with other qualifications|
|Pearson BTEC Extended Diploma (QCF)||MMM|
|Pearson BTEC Diploma (QCF)||DD|
|Pearson BTEC 90-Credit Diploma (QCF)||In combination with other qualifications|
|Pearson BTEC Subsidiary Diploma (QCF)||In combination with other qualifications|
|Pearson BTEC Certificate (QCF)||In combination with other qualifications|
|International Baccalaureate Diploma Programme||28 points|
|Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)||In combination with other qualifications|
|Extended Project||In combination with other qualifications|
|HNC (BTEC)||P - D|
|HND (BTEC)||P - M|
|OCR Cambridge Technical Extended Diploma||MMM|
|OCR Cambridge Technical Diploma||DD|
|OCR Cambridge Technical Subsidiary Diploma||In combination with other qualifications|
|OCR Cambridge Technical Foundation Diploma||In combination with other qualifications|
|OCR Cambridge Technical Introductory Diploma||In combination with other qualifications|
|OCR Cambridge Technical Extended Certificate||In combination with other qualifications|
|OCR Cambridge Technical Certificate||In combination with other qualifications|
• Direct entry to years 2 (Level 5) or 3 (Level 6) We welcome applications from students currently studying a Foundation Degree, DipHE, HNC, HND or modules of an undergraduate degree course at another university, who wish to enter directly into Years 2 or 3 of one of our undergraduate degree courses. • Level 5 (year 2) entry To directly enter the second year of this course you will need to show appropriate knowledge and experience. For example, you are an ideal candidate if you have 120 undergraduate credits at Level 4 or a CertHE in a related subject area. • Level 6 (year 3) entry To directly enter the third year of this course you need to show appropriate knowledge and experience. For example, you are an ideal candidate if you have 240 undergraduate credits (at Levels 4 and 5), a DipHE, Foundation Degree or HND in a related subject area.
English language requirements
|IELTS (Academic)||6||6.0 overall with a minimum 5.5 in each individual component.|
|TOEFL (iBT)||80||80 overall with a minimum 19 in each individual component.|
Fees and funding
|Northern Ireland||£9250||Year 1|
|Channel Islands||£9250||Year 1|
Additional fee information
Solent University offers a range of bursaries and scholarships that provide financial assistance or waive fees for tuition or accommodation. Each bursary or scholarship has specific eligibility criteria. Check out our bursaries and scholarships pages to find out more.