University of Derby

Degree level: Undergraduate

Fashion Styling and Communication

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

A new degree for people who love fashion, image-making and communication. Learn to use your design and artistic flair to help promote brands and individuals, and to bring about social change. Why choose this course? You will learn to use fashion as a powerful way of telling stories, so that clothing and accessories become more than just objects. The purpose of a fashion marketing campaign today is not simply to sell clothes; it often needs to promote a philosophy, concept or aspirational lifestyle. Styling - particularly visual imagery - is key to this process. 30 years ago, 'fashion stylist' wasn't a recognised career, but with the rise of digital and social media, this has changed. Fashion styling is now firmly in the mainstream, and today, many companies and individuals use fashion stylists to help them develop visual identities and branded concepts - from fashion labels and e-commerce stores, to digital and printed media, as well as influencers and celebrities. Is this course for you? This is a practical course so a significant proportion of your learning and assessment will be project-based. You will be given a wide variety of briefs which set out a problem, situation and context, and you will need to respond to these with creative and considered solutions. This may involve animation, illustration, live performance, photography and video. Some projects will be devised by tutors while others will be set by external parties, such as employers.

  • Learn the full range of fashion styling and communication skills, from research and ideas creation through to photography and illustration, casting, and live model styling
  • We’ll encourage you to take risks and experiment with ideas and materials through individual and group projects
  • Uniquely, we consider how you can also help to change the fashion industry, and explore some of the current debates around ethical practices, sustainability, racism and gender equality.
Opportunities and experiences On this degree, you'll learn to create, distribute and manage content about fashion for brands, companies and individuals. This content could take many forms, including images and videos, text, or experiences. You'll learn a full range of styling and communication skills, including:
  • Concept and market research, including brand identity, competitor analysis and consumer identification
  • Fashion photography
  • Fashion drawing and illustration
  • Product sourcing
  • Creative still-life and live-model styling
  • Creating digital media and CAD
  • Presentation methods
  • You will get plenty of time to experiment - with different materials, different modes and styles of communication, and with various methods of presentation.
We'll also ensure you cover the essential foundational knowledge such as understanding the design process, the history of image-making and fashion, and how fashion is shaped by its contemporary culture. Work placements and internships We offer you plenty of opportunities to take work placements or internships. We'll help you find the right opportunity to match your career aspirations and interests and during your time in the workplace, one of our tutors will also visit you to monitor your progress. You could gain experience at brands like Alexander McQueen, Cos, Erdem, French Connection, Hobbs, HUUB, River Island, George at Asda, Julian MacDonald, Monsoon, Preen, Temperley, Tommy Hilfiger and Victoria Beckham. Careers This degree prepares you for a career in fashion styling or fashion communication. Fashion stylists can work in many different areas including print and digital media, e-commerce, still life or product photography, catwalks, blogging or social media. You would also have the skills and knowledge to make a great fashion journalist, media commentator, fashion researcher, fashion show producer or art director. Full module information will be available shortly for this course.

Course details


How to apply

This course has limited vacancies, and is no longer accepting applications from some students. See the list below for where you normally live, to check if you’re eligible to apply.

EU

Wales

England

International

Scotland

Northern Ireland

Republic of Ireland

Application codes

Course code:
W224
Institution code:
D39
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

Additional entry requirements

Portfolio


English language requirements

IELTS overall score at a minimum of 6.0; with at least IELTS 5.5 in each band (Reading, Listening, Speaking, Writing) or another Secure English Language Test(SELT)at CEFR level B2 or above


Unistats information

Operated by the Office for Students
80%
Student satisfaction
80%
Employment after 15 months (Most common jobs)
90%
Go onto work and study

The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

Republic of Ireland £9250 Year 1
England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
EU £14045 Year 1
International £14045 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Fashion Styling and Communication at University of Derby - UCAS