Course summary
This course will provide you with the relevant knowledge and skills to design, deliver and evaluate digital marketing strategies and campaigns, in preparation for a successful career in the industry. You will be introduced to a wide range of technologies and techniques, providing you with an overview of the digital technology landscape and strategic marketing principles of today. You will have the opportunity to use these skills in real-world projects, building a portfolio of practical digital outputs for your CV, through placement and live agency projects. The technical skills you build are globally applicable and in high demand, the modules you study address strategic and theoretical issues that draw on international case studies. With a strong industry influence, and a curriculum that embraces a global outlook, you will develop a unique skillset that prepares you for an increasingly dynamic and creative range of careers, with demand both locally and internationally.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- P9P3
- Institution code:
- R36
- Campus name:
- Main Site - Aberdeen
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 3
Entry requirements
Qualification requirements
English language requirements
Test | Grade | Additional details |
---|---|---|
IELTS (Academic) | 6 | Applicants whose first language is not English should have an IELTS of 6.0 overall, with no component lower than 5.5, or an equivalent. |
Unistats information
The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
Republic of Ireland | £5660* | Year 1 |
EU | £5660* | Year 1 |
Scotland | £1820* | Year 1 |
England | £5660* | Year 1 |
Northern Ireland | £5660* | Year 1 |
Wales | £5660* | Year 1 |
Channel Islands | £5660* | Year 1 |
International | £15860* | Year 1 |
*This is a provisional fee and subject to change.
Additional fee information
Provider information
Robert Gordon University
Garthdee House
Garthdee Road
Aberdeen
AB10 7QB