Studied on campus or 100% online, this master’s aims to develop your knowledge and understanding of key aspects of Business and Organisational Psychology. Upon successful completion, and through practical case studies, you will understand the individual, team and organisational factors that can affect workplace behaviours, such as decision-making, personnel selection and recruitment, motivation and teamwork, as well as the tools and techniques to manage such situations. As the course progresses, you will have the opportunity to develop their understanding of psychological and behavioural research design and analysis. Core modules include key Business and Organisational Psychology areas including work and wellbeing; psychological assessment at work; leadership, engagement and motivation; and learning, training and development. We offer a dedicated module in consumer psychology, which examines advertising psychology, brand management, the selling process and time management. We also provide you with the chance to enhance your critical thinking to develop key academic and research skills. A core part of the degree should be your literature review and business plan which comprises a supervised, but independently undertaken project. This will offer you an exciting opportunity to investigate in depth an area of specific interest, and alongside the review you will formulate a business plan or business idea related to the chosen topic. Topics can be anything from remote-working to zero hour contracts - you will also be contributing to the current understanding and practice of Business and Organisational Psychology.
This course will be assessed using a variety of methods which will could vary depending upon the module. Assessment methods include coursework, consultancy reports, practical reports, literature review and a business plan. This course is predominantly assessed by coursework. The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards the achieving the intended learning outcomes. Assessments may include exams, individual assignments or group work elements.
The criteria for entry are: an Honours degree in a relevant subject (e.g. Psychology, Business, Social Science or Science); a lower/upper second or first class award. Applicants who do not meet one or both of the two criteria above but have relevant experience will also be considered for entry on an individual basis.
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