Please check the Sheffield Hallam University website for the latest information. Course summary
- Study the value of marketing, customer engagement and relationship management.
- Use the latest creative software and analytical tools to design and build campaigns.
- Experience real-world marketing by analysing the content of leading brands.
- Explore the future of digital marketing through big data, artificial intelligence and social media.
- Join a dynamic hub of creatives and entrepreneurs in our award-winning enterprise centre.
Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances. You will be able to complete a placement year as part of this course. See the modules table below for further information. Year 1 Compulsory modules Going Global People, Decisions And Behaviours Preparing For Success Sustainable Innovation Year 2 Compulsory modules Contemporary Marketing Foundations Of Business Foundations Of Digital Marketing Understanding People And Cultures Year 3 Compulsory modules Digital Marketing Planning And Performance Managing Business And Financial Performance For Marketers Professional Development For The Marketer Elective modules Experiential Marketing Events Foreign Language The Corporate Customer The Digital Customer Experience Year 4 Optional modules Placement Year Final year Compulsory modules Consultancy Project In Marketing Managing Brands In A Digital Environment Strategy In The Global And Digital Environment Elective modules Consumer Psychology Contemporary Leadership In Context Marketing In A Global Context
Coursework | Practical
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Association to Advance Collegiate Schools of Business
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
- Course code:
- Institution code:
- Campus name:
- Main Site
- Campus code:
Points of entry
The following entry points are available for this course:
This course may be available at alternative locations, please check if other course options are available
Please note the University will only admit students who are aged 18 at the point of enrolment.
Please click the following link to find out more about qualification requirements for this course
Additional entry requirements
Please note that the information provided on this web page relates to 2022 courses and is subject to change without notice by Sheffield Hallam University.
English language requirements
|IELTS (Academic)||6||If English is not your first language, you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills, or equivalent.|
If your English language skill is currently below IELTS 6.0 we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
|Northern Ireland||£9250||Year 1|
|Channel Islands||£9250||Year 1|
|Republic of Ireland||£9250||Year 1|
Additional fee information
Scholarships, discounts and bursaries may be available to students who study this course.