Birmingham City University

Degree level: Undergraduate

Film, Business and Promotion

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Course summary

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This BA Film Business and Promotion degree prepares you for the business realities of film distribution and consumption in today’s rapidly evolving global film marketplace. You will learn about film distribution, film marketing, film finance and film sales practices, helping you to launch a career in a sub-sector employing 30%* of all film industry professionals in the UK (*BFI’s Statistical Year Book 2017, Employment in the Film Industry). This course is part of Birmingham City University’s Film Futures suite, designed with industry to reflect the growing need for entrepreneurial, business-savvy film graduates for roles within the film industry around film distribution, marketing, financing and sales. Reflecting the international nature of the film industry the course will take a worldwide perspective from the outset, looking at the international marketplace, differing international audience trends and how the industry works globally, domestically in the US, and independently in the UK. How you will learn: Film specific modules will provide you with a thorough grounding in theory, research practices and the current and emerging industry landscape - You will view the film business from the differing perspectives of key professionals operating in the sector, looking at film industry structure, how money flows and films are financed, to the challenge of bringing desirable film products to market and engaging audiences. You will participate in lectures, seminars, workshops and film screenings requiring you to interact with your peers, tutors and industry. Practitioners and professional academics with proven experience will teach you. Your passion for film will be nurtured, as you are encouraged to view and interact with a diverse array of film titles encouraging appreciation of film history, culture, the scope of the international market and trends in consumer tastes and viewing habits. Practical Application: Along the way, you’ll build a tangible ‘portfolio of practice’ showcasing your work and proving your professionalism; assignments reflect real-world practices and are designed to develop the critical and strategic thinking skills necessary to exploit opportunity in the sector. Project Experience: In addition to studying your specialism you’ll be working in collaboration with your peers, who’ve chosen to specialise in fast-track degrees around the digital marketing, digital art, and video games industries. You’ll work together with expert professionals and tutors on shared projects to develop, make and deliver tangible media solutions to live briefs. Why choose us: Business-focused film course Opportunity to secure a BA (Hons) degree in only two years. The course has been developed with industry to ensure it provides the skills and knowledge needed to work in the film business in the UK and overseas. Teaching is delivered by industry practitioners and experienced academics No exams! Coursework assignments that reflect industry practice. Dedicated studio and state-of-the-art resources. Laptop supplied for the duration of the course.

Course details


How to apply

Application deadlines

If your application is completed by the following date, it’s guaranteed to be considered:

15 January

*If you apply after this deadline, universities or colleges don’t have to consider your application if they’ve filled their spaces, so the sooner you apply, the better!

Application codes

You will need these codes when you add a choice to your application.

Course codeP3N9
Institution code B25
Campus nameUniversity House
Campus codeS

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

QualificationOfferFurther information
UCAS Tariff 120 points Please visit: http://www.bcu.ac.uk/student-info/offer-making-strategy for more information about contextual offers.
A level BBB Excluding subjects General Studies & Critical Thinking A maximum of 4 subjects are considered. These can be other A/S Levels (as long in a different subject) A-Levels or Level 3 equivalents.
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) DDM
Access to HE Diploma Pass with 60 credits overall. At least 45 credits at Level 3 with 20 credits at merit or distinction Information, Communication Technology and Business subjects preferred but other subjects also considered
Scottish Higher Achieve a minimum of 120 tariff points achieved in either five Highers or from a combination of two Advanced Highers plus two Highers. Where only Highers have been taken a minimum of grades BBBCC is required. Where a combination of Highers and Advanced Highers have been taken you must achieve grades of CC in two Advanced Highers plus grades of CC in two Highers.
AS Considered with a maximum of 3 other Level 3 qualifications (AS Levels must be in different subject to A-Levels) to obtain 120 pts
Pearson BTEC Level 3 National Diploma (first teaching from September 2016) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Pearson BTEC Level 3 National Certificate (first teaching from September 2016) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Pearson BTEC Extended Diploma (QCF) DDM
Pearson BTEC Diploma (QCF) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Pearson BTEC 90-Credit Diploma (QCF) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Pearson BTEC Subsidiary Diploma (QCF) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Pearson BTEC Certificate (QCF) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Scottish Advanced Higher Achieve a minimum of 120 tariff points achieved in either three Advanced Highers or from a combination of two Advanced Highers plus two Highers. Where three Advanced Highers have been taken achieve a minimum of grades CCC Where a combination of Highers and Advanced Highers have been taken you must achieve (grades of CC in two Advanced Highers plus grades of CC in two Highers).
International Baccalaureate Diploma Programme 28 points Obtain a minimum of 28 points overall For students who do not already hold a GCSE in English Language at Grade C/4 or above Standard Level English Language (not literature) English A - Grade 4 or above or English B - Grade 5 from the IB Diploma will be accepted For students who do not already hold a GCSE in Mathematics at Grade C/4 or above Standard Level Maths, grade 5 or above from the IB Diploma will be accepted
Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015) Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Extended Project Must be in a topic related to the degree subject being applied for Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017) Pass the Irish Leaving Certificate with a minimum of 120 tariff points, achieved in five Higher level subjects. This must include English Language and Maths taken at either Ordinary Level (minimum grade O1-O4 (or A-C/A1-C3)) or Higher level minimum grade H1/H7 (or A-D / A1-D3 up to and including 2016
Leaving Certificate - Ordinary Level (Ireland) (first awarded in 2017) See level 3 entry under Irish Leaving Certificate for full details
GCSE/National 4/National 5 GCSE grade C/4 English Language and Maths Acceptable equivalents:- City and Guilds Level 2 Certificates in Adult Numeracy/ Adult Literacy - Adult Literacy and Numeracy Functional Skills/ Essential Skills level 2 - English & Maths Key Skills level 2 - Communication & Application of Number English Language at grade C or grade 2 or above Scottish Intermediate 2 Scottish Credit Standard Grade Scottish National 5 Must have been achieved at the point of enrolment.
HNC (BTEC) Not accepted
HND (BTEC) Not accepted
OCR Cambridge Technical Extended Diploma DDM
OCR Cambridge Technical Diploma " Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
OCR Cambridge Technical Subsidiary Diploma Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
OCR Cambridge Technical Introductory Diploma Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
OCR Cambridge Technical Extended Certificate Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts
OCR Cambridge Technical Certificate Considered with a maximum of 3 other Level 3 qualifications to obtain 120 pts

Fees and funding

Tuition fees

EU £11100 Year 1
England £11100 Year 1
Northern Ireland £11100 Year 1
Scotland £11100 Year 1
Wales £11100 Year 1
International £14000 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Film, Business and Promotion at Birmingham City University - UCAS