Course summary
Working in a marketing environment can be fast-paced, exciting and fun, and touches on all aspects of the business such as branding, positioning, and working towards building a sustainable image. This course aims to help you cement a solid foundation of core principles. You will learn about technological systems to successfully develop and implement innovative marketing strategies. The course also introduces relationship management, innovative strategy, enhanced digital marketing practice and effective market segmentation. This Higher National Diploma (HND) follows the curriculum for Years 1 and 2 of the Marketing and Public Relations BA (Hons) degree course. For the most up-to-date information about course content, part-time study or our additional academic support, please visit our website.
Modules
Year 1: Marketing Principles Marketing Communications Public Relations in Context Contemporary Skills for Public Relations Year 2: Digital Marketing Entrepreneurial Marketing Innovation in PR Media Relationship Management
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
Please select a course option – you will then see the application code you need to use to apply for the course.
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
UCAS Tariff - 80 points
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - MMP
Access to HE Diploma
Pearson BTEC Level 3 National Diploma (first teaching from September 2016) - DM
International Baccalaureate Diploma Programme - 24 points
GCSE/National 4/National 5
All applications are considered on an individual basis and the whole application is reviewed which includes previous and predicted qualifications, experience, reference and your motivation to study the course. The University also accepts the BTEC Level 3 National Extended Certificate/BTEC Level 3 Subsidiary Diploma and BTEC Level 3 National Diploma/BTEC Level 3 Diploma for entry onto degree programmes, provided that they are studied in combination with other qualifications that are equivalent to three A2 Levels. This may include subject specific requirements where necessary. If you are successful in receiving an offer, you will be invited to an Applicant Visit Day to discover more about the course and studying at Coventry University Group.
Student Outcomes
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
CU Coventry
8 Mile Lane
Coventry
CV1 2TU
Clearing contact details
Recruitment and Admissions Office
02476 888888
Additional information
Thursday 17 August 08:00-21:00, Friday 18 August 08:00-18:00, Saturday 19 August 10:00-16:00, Sunday 20 August 10:00-16:00, Monday 21 August onwards (weekdays only) 08:00-19:00