Course summary
This Master is a one-year full-time academic programme designed for students holding a first master’s-level academic or professional degree in engineering, business, architecture, medicine, law, pharmacology, political science, the arts, or any other graduate degree.
Modules
Marketing induction seminar; advertising strategies; media strategy 360 degrees; digital strategies; communication case study; new consumption mythology; marketing and communication semiotics; legal issues in marketing and communication; supply chain management; marketing BtoB; consumer behavior-marketing BtoC; finance; strategy; live case study; marketing performance; strategic marketing; brand strategies; product manager; recruitment process; market research; panels; thesis methodology; marketing and creativity; marketing of service; international marketing; retail marketing; marketing and sustainable development; category management/merchandising; design management; luxury marketing; retail safari; design and experiential management; collaborative marketing.
Entry requirements
Holders of a first Master's degree; holders of a bachelor degree (240 ECTS) : with a minimum of 3 years professional experience; holders of a bachelor degree (240 ECTS) without professional experience (less than 30% admitted).
Fees and funding
Tuition fees
| EU | €22400 | Whole course |
| International | €22400 | Whole course |
| England | €22400 | Whole course |
| Northern Ireland | €22400 | Whole course |
| Scotland | €22400 | Whole course |
| Wales | €22400 | Whole course |
| Channel Islands | €22400 | Whole course |
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Provider information
ESCP Business School
527 Finchley Road
Camden
NW3 7BG
Course contact details
Visit our course pageLondon Campus Admissions
+44 20 7443 8800
+44 20 7443 8874