Marketing and Communication at ESCP Business School - UCAS

ESCP Business School

Degree level: Postgraduate
Awarded by: ESCP Europe

Marketing and Communication (Taught)

Course summary

This Master is a one-year full-time academic programme designed for students holding a first master’s-level academic or professional degree in engineering, business, architecture, medicine, law, pharmacology, political science, the arts, or any other graduate degree.


Marketing induction seminar; advertising strategies; media strategy 360 degrees; digital strategies; communication case study; new consumption mythology; marketing and communication semiotics; legal issues in marketing and communication; supply chain management; marketing BtoB; consumer behavior-marketing BtoC; finance; strategy; live case study; marketing performance; strategic marketing; brand strategies; product manager; recruitment process; market research; panels; thesis methodology; marketing and creativity; marketing of service; international marketing; retail marketing; marketing and sustainable development; category management/merchandising; design management; luxury marketing; retail safari; design and experiential management; collaborative marketing.

Entry requirements

Holders of a first Master's degree; holders of a bachelor degree (240 ECTS) : with a minimum of 3 years professional experience; holders of a bachelor degree (240 ECTS) without professional experience (less than 30% admitted).

Fees and funding

Tuition fees

EU €22400 Whole course
International €22400 Whole course
England €22400 Whole course
Northern Ireland €22400 Whole course
Scotland €22400 Whole course
Wales €22400 Whole course
Channel Islands €22400 Whole course

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Marketing and Communication at ESCP Business School - UCAS