Course summary
This Master is a one-year full-time academic programme designed for students holding a first master’s-level academic or professional degree in engineering, business, architecture, medicine, law, pharmacology, political science, the arts, or any other graduate degree.
Modules
Marketing induction seminar; advertising strategies; media strategy 360 degrees; digital strategies; communication case study; new consumption mythology; marketing and communication semiotics; legal issues in marketing and communication; supply chain management; marketing BtoB; consumer behavior-marketing BtoC; finance; strategy; live case study; marketing performance; strategic marketing; brand strategies; product manager; recruitment process; market research; panels; thesis methodology; marketing and creativity; marketing of service; international marketing; retail marketing; marketing and sustainable development; category management/merchandising; design management; luxury marketing; retail safari; design and experiential management; collaborative marketing.
Entry requirements
Holders of a first Master's degree; holders of a bachelor degree (240 ECTS) : with a minimum of 3 years professional experience; holders of a bachelor degree (240 ECTS) without professional experience (less than 30% admitted).
Fees and funding
Tuition fees
EU | €23300 | Whole course |
International | €23300 | Whole course |
England | €23300 | Whole course |
Northern Ireland | €23300 | Whole course |
Scotland | €23300 | Whole course |
Wales | €23300 | Whole course |
Channel Islands | €23300 | Whole course |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
ESCP Business School
527 Finchley Road
Camden
NW3 7BG
Course contact details
Visit our course pageLondon Campus Admissions
+44 20 7443 8800
+44 20 7443 8874