Social media marketing is an important tool within digital marketing as it allows its users to utilise social media to advertise, communicate or review products and services. The outcome is to increase brand awareness, increase customer base and improve customer relations. Social media platforms (e.g. Facebook, Twitter, LinkedIn, YouTube, and Instagram) have experienced significant growth as marketing tools. In fact, it is the fastest growing field of Marketing today. Throughout the course you will gain knowledge and understanding of various theories and practices to evaluate and implement marketing strategies. You will gain reflective skills to evaluate your own and others’ professional practice alongside independent learning skills which will help you plan your future development. This course aims to prepare students for employment as marketing professionals starting in junior positions. Once you have sufficient experience you will be able to progress to higher management roles in a variety of organisations. The degree will also prepare you for postgraduate studies and further professional development. This degree will also enable students to pursue a career and gain employment in : Marketing social media marketing campaign management consultancy The course will enable you to look into starting their own business or consultation services in marketing and social media. This course includes a foundation year.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
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Points of entry
The following entry points are available for this course:
GCSE (or recognised equivalent) English and Mathematics at Grade C or above
The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
|Northern Ireland||£9250||Year 1|
|Republic of Ireland||£9250||Year 1|