Course summary
Advertising and Brand Design investigates how contemporary advertising and branding are being transformed by digital technologies. We develop brand communication, social media content, marketing strategy and interactive experience, alongside more traditional advertising campaigns. Students on the course will learn to create graphic communication for contemporary media platforms. They will construct stories that connect strategically across print, social and online channels to engage audiences and influence perception. Students will learn to work across the likes of; apps, digital print, online media and mobile games as well as print and more traditional communication formats.
- Branding & identity design
- Copywriting & creative strategy
- Campaign development
- Social media content creation and strategy
- Team-working & project management
- Interaction design
Course details
Modules
Year 1 - Empower: The first year of the course is focused on the development of core skills and will help you understand key concepts & ideas related to Advertising & Branding. You will examine the historical context of the discipline, explore creative principles through an investigation of industry standard design processes and end the year with the creation of a full strategic campaign. Year 2 - Explore: In your second year, you will examine and challenge the conventions of your discipline and collaborate with other students in the department of Design Practice. You will choose from a selection of units designed to promote cross-disciplinary practice and examine emerging practice within our discipline such as Social Media content creation, audience participation and interaction & experience design. At the end of the year you will take part in a series of live projects with major clients such as WWE, Barclays, Shelter, MBNA Thames Clippers and Generator Hostels. Year 3 - Engage: Your third year provides an opportunity to personalise your practice and present your ideas to the world. You will write a dissertation and, with the support of your tutors, create a series of self-directed projects, giving you a opportunity to explore personal interests related to advertising and branding. In preparation for graduation, you will also collaborate with an industry partner and prepare a portfolio and the materials required to present your work professionally.
Assessment method
You will be continually assessed through preparation of written and project work. Assessment in the final year is through dissertation and portfolio.
How to apply
26Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- NW52
- Institution code:
- R06
- Campus name:
- Main Site
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
Students will also be expected to possess five GCSEs (grade C/4 or above) or equivalent (including English) .
Additional entry requirements
Portfolio
Please see our website for advice on how to prepare your portfolio and sketchbook or showreel : - https://www.ravensbourne.ac.uk/study-here/undergraduate/your-interview-and-portfolio/
Interview
You will be invited to a friendly online interview which you must pass in order to successfully gain entry to this programme.
English language requirements
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 5.5 | IELTS 5.5 overall with 5.5 in each subtest. |
| TOEFL (iBT) | 72 | TOEFL IBT with 72 points overall including minimum Reading 18, Listening 17, Speaking 20, Writing 17 |
| PTE Academic | 42 | PTE Academic or SELT: 42 overall with minimum 42 in each subtest. |
| Trinity ISE | Pass | Trinity College London - B2 SELT ISE II. Pass Overall with Pass in each component. |
Please view our website for full English Language requirements and options. If you have any questions please email [email protected]
Ravensbourne English Language Requirements
https://www.ravensbourne.ac.uk/international-students/how-apply/english-language-requirements
Unistats information
Operated by the Office for Students
Student satisfaction
Employment after 15 months (Most common jobs)
Go onto work and study
The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
| England | £9250 | Year 1 |
| Northern Ireland | £9250 | Year 1 |
| Scotland | £9250 | Year 1 |
| Wales | £9250 | Year 1 |
| Channel Islands | £9250 | Year 1 |
| Republic of Ireland | £9250 | Year 1 |
| EU | £16500 | Year 1 |
| International | £16500 | Year 1 |
Additional fee information
*All fees shown are correct for 2021/22 academic year and are subject to change.
Provider information
Ravensbourne University London
Greenwich Peninsula
6 Penrose Way
Greenwich
SE10 0EW
Clearing contact details
Ravensbourne Clearing Contacts
020 3040 3991
Additional information
Clearing places are still available and it's really easy to apply. Follow these 4 simple steps to apply in clearing: 1) Call our clearing hotline 020 3040 3991 2) Email your portfolio or showreel to [email protected] 3) Have a telephone interview 4) Accept your offer (if successful) via UCAS Track Clearing Hotline open 8am-8pm 15th and 16th August