Course summary
Become a creative business professional with this combined Business and Media degree.
- Bring business management and digital innovation together to drive change in how businesses communicate with their audiences.
- Become a socially and commercially aware professional, ready for the sustainable and inclusive needs of both business and media.
- Work alongside The Studio, the University’s new city-centre innovation hub for creative media technology.
Modules
Year one Gain a broad understanding of today’s business and media environments – trends in commercial thinking, audience and consumer research, the importance of data in business, and issues such as gender, diversity and identity in today’s media industries. You’ll learn to think differently about business and media alike, which lays the foundation for you to innovate in your second and final years. Year two Focus on the inner workings of businesses and advertising and communications practices. Choose from a range of modules in areas such as festivals, events, marketing, entrepreneurship, human resource (HR) management, law and accounting. You’ll learn online influencer and branding practices, identifying opportunities to revolutionise how media creators communicate with audiences. You’ll also learn web design skills and start to adopt business techniques to solve problems. Year three Look ahead to your life after graduation. In your final year, you’ll work beyond the borders of the University, focusing more on practical applications for your business and communication skills. Depending on your module choices, you may choose to work directly with an employer on a business challenge, create and launch a creative project such as a festival or event, or develop and pitch a business plan. You’ll also get to join The Studio, our innovation hub for creative media technology.
Assessment method
Your assessments are designed to help you build a portfolio that you can take into your career. On some modules you’ll produce digital media campaigns, podcasts and social media content, while elsewhere you’ll deliver presentations and work on group projects, computer-based simulations and business strategy reports.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- NP19
- Institution code:
- B20
- Campus name:
- Main Site
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 3
Entry requirements
Qualification requirements
A level - BBB - BCC
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DDM - DMM
Access to HE Diploma - M: 45 credits
International Baccalaureate Diploma Programme - 32 points
T Level - M
English language requirements
Test | Grade | Additional details |
---|---|---|
IELTS (Academic) | 6 | IELTS 6.0 - for visa nationals, with a minimum score of IELTS 5.5 in each element. |
Student Outcomes
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
England | £9250 | Year 1 |
Northern Ireland | £9250 | Year 1 |
Scotland | £9250 | Year 1 |
Wales | £9250 | Year 1 |
Channel Islands | £9250 | Year 1 |
Republic of Ireland | £9250 | Year 1 |
EU | £16675 | Year 1 |
International | £16675 | Year 1 |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
Bath Spa University
Newton Park
Newton St Loe
Bath
BA2 9BN