Coventry University

Degree level: Undergraduate

Graphic Design

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

The course prides itself on a holistic approach and exposes you to a wide range of design contexts and outputs. The course might therefore appeal to you regardless of whether you identify as a generalist or specialist: Generalists: the course is an intensive exploration of today’s vast graphic design landscape. Guided by our modules and briefs, you’ll delve into branding, packaging, mapping, editorial design, font design, advertising campaigns, experimental work and design writing. Specialists: the course is a fantastic springboard towards a more specialised trajectory, be that in post-graduate education or employment. By exploring a multitude of design outputs and contexts throughout the first two years, you’ll be encouraged to begin shaping and directing your focus towards your preferred personal areas of interest in the final year. The course is not prescriptive, instead proposing lines of inquiry that enable you to become owners of your own learning. Typical graduate portfolios might therefore include branding, publicity, info-graphics, animations, publishing or web and app design in a range of technology and media, from a mix of inhouse assignments, self-initiated tasks, national / international competition opportunities (such as D&AD and YCN), live project briefs and possible input from courses in other Schools in the Faculty and beyond. You are actively encouraged to be imaginative, ambitious and resourceful to face the challenges of an unpredictable, demanding, globally competitive and technologically-driven world. Key Course Benefits:

  • The School of Art and Design is an ‘Adobe Partner by Design’, as well as being an Adobe Outstanding Centre of Excellence. Coventry University School of Art and Design is currently an Adobe Partner by Design. Whilst the University hopes and anticipates that this Partnership continues, if it were to dissolve, we would notify applicants and students as soon as possible.
  • Current, excellent links with industry, many of whom in the past have offered employment, placements or professional guidance to our students, like Watermill, IBM, and Opus Books.
  • Opportunity to participate in self-funded study trips abroad to places like Cyprus, Finland and Australia through the Erasmus scheme, as well as Holland and China as part of shorter cultural trips. (subject to availability, competitive application process, meeting visa requirements and additional costs).
  • Strong track record of student success in national and international competitions. In recent years, these have included: first prize and runners-up for the Puffin Penguin book cover design competition; a D&AD yellow pencil; highly placed and runners-up in the Sky Arts television sting competition.
  • Strong track record of student success in national and international competitions. In recent years, these include prizes in the Penguin Student Awards and YCN awards.

Course details


Your main study themes are: Typography How to design and manipulate type across print and on screen, and in contexts such as posters, books, websites, apps and signage. Visual Communication We explore digital and analogue image-making, including drawing and printmaking, alongside contemporary approaches utilising photo-manipulation and vector graphics, amongst others. Design Contexts We will investigate professional applications of graphic design in areas such as branding, advertising and information design, and look at the subject’s theory and history across international contexts. Design Practice How to integrate graphic communications across multiple formats and channels – including print, moving image, digital and interactive – to create coherent campaigns and brand identities. For more information about what you will study, please visit our website.

How to apply

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Points of entry

The following entry points are available for this course:

  • Year 1

This course may be available at alternative locations, please check if other course options are available

Entry requirements

Qualification requirements

All applications are considered on an individual basis and the whole application is reviewed which includes previous and predicted qualifications, experience, reference and your motivation to study the course. The University also accepts the BTEC Level 3 National Extended Certificate/BTEC Level 3 Subsidiary Diploma and BTEC Level 3 National Diploma/BTEC Level 3 Diploma for entry onto degree programmes, provided that they are studied in combination with other qualifications that are equivalent to three A2 Levels. This may include subject specific requirements where necessary. If you are successful in receiving an offer, you will be invited to an Applicant Visit Day to discover more about the course and studying at Coventry University.

Additional entry requirements


Unistats information

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The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Republic of Ireland £9250 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Graphic Design at Coventry University - UCAS