Course summary

At Surrey Business School, we’re renowned for our world-class research, dynamic learning environment and strong links with industry. Our business management degree courses give you the opportunity to explore how organisations of all sizes start, run and thrive. By combining this core knowledge with specific expertise in marketing on our BSc Business Management (Marketing) (with Foundation Year) pathway, you’ll explore marketing analytics, marketing in the digital environment and market research, as well as addressing important areas such as marketing strategy. Specifically designed to offer an exciting and challenging course for those wishing to pursue a career in marketing and related areas, this pathway covers a wide range of marketing disciplines that embrace the varied career options available in the field. Our course offers a variety of innovatively designed modules where you will have the option to study both the latest academic research and real-world industry trends in this dynamic field. You’ll gain an overall view of marketing and explore psychological elements such as consumer behaviour, with the option to develop your creative skills through topics like marketing communications and international fashion marketing. We’re always looking to make it easier to access the education we offer, so we have launched the option of taking a degree with a foundation year. A foundation year is an extra year of study at the start of your course that leads in to a full degree programme. It’s a great option if: • You don’t have the grades for a full degree course • You have non-traditional qualifications or experience • You’re starting university after some time away from education • You’re looking for more support during the transition into university study. During a foundation year you’ll learn about your chosen subject, develop your study skills and get used to university life. On successful completion of your foundation year, you’ll be ready to progress to the first year of your degree course. As a foundation year student, you’ll be a full student of the University and part of our community. You’ll have access to all our campus facilities and support.