Specialise in fashion buying and decide what’s in store next season. Professional fashion buyers know how to select a balanced combination of products and brands that fully satisfy company sales targets, consumer demands, and market needs, planning and following strategic buying processes that are essential when taking a collection from the design showroom to the store. This three year full time Fashion Business & Buying course forms business professionals with core fashion buying skills covering all sectors of the fashion and luxury markets. Participants progress to learn the selection and purchasing of products for high street brands, boutiques, innovative independent fashion labels and e-commerce retail outlets using existing and contemporary business models, encapsulating innovation, new media, and technology in the global buying process. The fashion course explores trends, stock mix, the buying calendar, range planning, pricing strategies and profitability, all crucial when planning the purchase of a seasonal fashion collection. Excellent negotiation techniques with suppliers are fundamental, together with issues in pricing, budgets, JIT ordering, distribution channels and supplier lead times. Buyers need to be both creative and business-minded, with strong analytical skills in order to understand and successfully manage the supply chain. Accurately predicting sales and customer demand is crucial to the success of a fashion company. Buyers may work just a few months in advance, or at times years ahead depending on the product and market positioning. Participants learn how to anticipate trends through careful analysis of fashion weeks, through research and investigation of the target audience, and by evaluating tendencies and current issues in the fashion industry, including sustainability and new media influences that affect consumer taste and essentially, consumer buying habits. They learn how to make detailed analyses of past sales records in order to predict future sales, exploring the technical and theoretical aspects of a buying campaign and the impact of merchandising and visual display on sales, both in store and in online retailing (e-commerce). Participants learn real-world skills working in collaboration with international companies on industry projects and case studies while classes in fashion history and culture provide the necessary skills to make a critical assessment of a brand or client’s lifestyle and legacy, completing the course with a highly sought after professional profile in fashion and luxury buying. This course is part of the fashion business study pathways. With fashion business as the core subject, participants specialise in the chosen area of interest (buying), positioning themselves as an industry expert with a specific and highly sought after professional profile. This course is also available as a BA (Hons) four year course (including placement sandwich year)-*.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
- Course code:
- Institution code:
- Campus name:
- Main Site
- Campus code:
Points of entry
The following entry points are available for this course:
- Year 1
Please click the following link to find out more about qualification requirements for this course
Additional entry requirements
All Applicants are required to complete an entry test: questionnaire related to the subject you have chosen. Applicants can complete the test here: http://admission.istitutomarangoni.com/eng
English language requirements
|IELTS (Academic)||6||Minimum 5.5 in each element|
The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
|Republic of Ireland||£16600||Year 1|
|Northern Ireland||£16600||Year 1|
|Channel Islands||£16600||Year 1|