20Apr
UndergraduateBournemouth University has participated in the Teaching Excellence Framework.These ratings were awarded in 2023, for four years.
Open days
Course summary
Develop a solid understanding of marketing communications with a specific focus on public relations. Build lasting relationships and positive reputations, through communication with an organisation's stakeholder groups, achieving mutually beneficial gains. Why study BA (Hons) Marketing Communications with Public Relations at BU?
- Hone your skills in strategic public relations management, crisis communication, influencer relations and event management.
- Equip yourself to enter a variety of potential careers based on your knowledge and expertise in managing stakeholder relationships and organisational reputation .
- Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year
- Co-create academic and professional research with staff including consultancy projects for industry clients
- At the end of your first year you can choose which Marketing Communications course best suits you and your career interests
- Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV.
- You’ll be career-ready with 96% of our graduates in employment after 15 months. (source DiscoverUni 2023)
Modules
Year 1: Principles of Marketing & Marketing Communications | Academic & Professional Practices for Marketing Communications | Contemporary Debates in Marketing Communications | Digital Essentials | Consumer & Stakeholder Principles | Integrated Marketing Communications
How to apply
31Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N594
- Institution code:
- B50
- Campus name:
- Main Site
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 4
Entry requirements
Qualification requirements
UCAS Tariff - 104 - 120 points
A level
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DMM
Access to HE Diploma
Scottish Higher
Pearson BTEC Level 3 National Diploma (first teaching from September 2016) - D*D
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
Pearson BTEC Extended Diploma (QCF)
Pearson BTEC 90-Credit Diploma (QCF)
Pearson BTEC Subsidiary Diploma (QCF)
Scottish Advanced Higher
International Baccalaureate Diploma Programme - 28 - 31 points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)
Extended Project
GCSE/National 4/National 5
OCR Cambridge Technical Extended Diploma - DMM
OCR Cambridge Technical Diploma - D*D
OCR Cambridge Technical Subsidiary Diploma
OCR Cambridge Technical Introductory Diploma
T Level - M
AccessBU: AccessBU provides you with the opportunity to tell us about your circumstances that are not always evident in your UCAS application. This widening access initiative also considers relevant criteria such as being in care or if you live in an area with a low participation rate in Higher Education - if you are eligible, your offer could be up to 16 UCAS tariff points below the published tariff. Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis. Deferred entry: We are happy to consider eligible applicants for deferred entry. If you have already submitted your application, please submit your deferral request through our website. Direct entry: We welcome applications from students who have previously studied at degree level at other institutions and wish to transfer onto a BU course. Our Recognition of Prior Learning (RPL) procedure enables credit awarded from one institution to contribute to a BU award, subject to an application process. Please visit our RPL webpage for more information. Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application.
English language requirements
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6 | IELTS (Academic) 6.0 with a minimum of 6.0 in writing and 5.5 in all other components, or equivalent. |
Student Outcomes
Operated by the Office for Students
Employment after 15 months (Most common jobs)
Go onto work and study
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
| England | £9250 | Year 1 |
| Northern Ireland | £9250 | Year 1 |
| Scotland | £9250 | Year 1 |
| Wales | £9250 | Year 1 |
| Channel Islands | £9250 | Year 1 |
| Republic of Ireland | £9250 | Year 1 |
| EU | £17800 | Year 1 |
| International | £17800 | Year 1 |
Additional fee information
All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course. Fees during your placement year (if applicable): £1,850.
Visit Bournemouth University's website for full details.
Provider information
Bournemouth University
Talbot Campus
Fern Barrow
Poole
BH12 5BB
Course contact details
Visit our course page Enquiry form