Course summary

Great graphic design is a genuinely international language. Every time you use an emoji, you’re scrolling through the imaginations of graphic designers. And they’re in demand. One in 20 workers are employed within the design industry. One in every 10 pounds from all UK exports comes from the design industry (Design Economy report, 2022). ‘Design shapes the world… the scale of what we need to design – and re-design – is enormous,’ states the UK’s Design Council (2022). Graphic designers create a bridge between products and consumers. Their work is all around us. Websites, posters, infographics, book covers, product labels, logos, business cards, signs, mobile apps, all originate in the creative minds of graphic designers. Our graphic design degree will nurture the next generation of designers, ready to take on the challenges identified by the Design Council. In your first year you’ll develop foundational skills and knowledge. You’ll learn both traditional and emergent techniques, such as illustration, motion graphics and typography. In Year 2 you’ll work on live design projects with industry, focus on advertising and branding, and explore fields such as design fiction, co-design and user interface design, culminating in a project that could be showcased at an external exhibition. And in your final year you’ll work on professional and live projects, developing your identity as a designer, again showcasing your skills in an exhibition. A placement within a design studio environment, or perhaps setting up your own agency, will enhance your employability, making you ready to enter the job market with serious industry experience, and the know-how to harness your creative drive.