University of Greenwich

Degree level: Undergraduate

Advertising and Digital Marketing Communications

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

Gain the skills you need for a career in advertising and digital marketing communications with a degree that offers exemptions from CIM and IDM marketing examinations. Our advertising and digital marketing communications degree is designed to develop your ability to identify trends, understand consumer behaviour and create attention-grabbing campaigns. Modules on customer insight, brand management and social media focus on real knowledge while briefs from the Institute of Direct and Digital Marketing and other organisations give you practical experience. Our strong links with businesses provide students with the opportunity to undertake work placements. Previous students have undertaken work placements at companies such as Microsoft, Warner Music Group and IBM. Recent Greenwich advertising and digital marketing graduates have gone on to work at Google, Coca Cola and OgilvyOne. What you should know about this course

  • Ideal if you're passionate about advertising and consumer behaviour and are keen to take the lead on digital content and become a social media manager
  • You'll gain exemptions from modules of professional qualifications, including CIM and IDM, in preparation for a career in digital marketing
  • Our degrees in this subject are ranked 2nd in London (The Complete University Guide League Tables 2021)
  • Our courses in Marketing are ranked in TOP 5 for satisfaction in London (The Complete University Guide League Tables 2021)
  • Our courses in Marketing are ranked in TOP 5 for graduate prospects in London (The Complete University Guide League Tables 2021)

Course details

Modules

All degree courses are made up of modules – individual units of study on different topics. Some modules are compulsory; others can be chosen from a list of options. Our website has full details of your degree structures, module content, and how each module is assessed. The direct link to this course on our website, can be found at the bottom of this page.

Assessment method

On this course, students are assessed by:

  • take-home exams
  • coursework and practice assessments on campus where required.
Each course has formal assessments which count towards your grade. Some courses may also include 'practice' assessments, which help you monitor progress and do not count towards your final grade.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing

How to apply

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1
  • Year 2
  • Year 3

Entry requirements

Qualification requirements

We also accept: * BTEC/National Diploma * International Baccalaureate * Advanced Vocational Certificate of Education * Access courses.

Please click the following link to find out more about qualification requirements for this course

https://www.gre.ac.uk/undergraduate-courses/business-school/advertising-digital-marketing-communications-ba-hons#entry-requirements


English language requirements

For our English entry requirements, please click on the following link.

https://www.gre.ac.uk/international/help-and-support/courses


Unistats information

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

EU £9250 Year 1
England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
International £14000 Year 1

Additional fee information

These fees were set for the 2020/21 intake. Therefore, this may change for the 2021/22 academic year.
Advertising and Digital Marketing Communications at University of Greenwich - UCAS