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Course summary

Gain the skills you need for a career in advertising and digital marketing communications with a degree that offers exemptions from CIM and IDM marketing examinations. This degree is designed to develop your ability to identify marketing trends, understand consumer behaviour and create attention-grabbing campaigns. Modules on customer insight, brand management and social media focus on real world knowledge while briefs from the Institute of Direct and Digital Marketing and other organisations give you practical experience. Our strong links with businesses provide students with the opportunity to undertake work placements. Previous students have undertaken work placements at companies such as Microsoft, Warner Music Group and IBM. Recent Greenwich advertising and digital marketing graduates have gone on to work at Google, Coca Cola and OgilvyOne. What you should know about this course

  • Study Advertising and Digital Marketing Communications and earn up to £28,000 on graduation, based on our average graduate earnings (HESA 2020)
  • You'll gain exemptions from modules of professional qualifications, including CIM and IDM, in preparation for a career in digital marketing
  • Work placements at companies such as Microsoft, Warner Music Group and IBM
  • Our degree in this subject is ranked 2nd in London for graduate prospects (The Complete University Guide League Tables 2023)
  • Our modules in Marketing are ranked 2nd in London(The Complete University Guide League Tables 2023)

Modules

All degree courses are made up of modules – individual units of study on different topics. Some modules are compulsory; others can be chosen from a list of options. Our website has full details of your degree structures, module content, and how each module is assessed. The direct link to this course on our website, can be found at the bottom of this page.

Assessment method

On this course, students are assessed through a combination of course work, exams and practical assessment where relevant. Each course has formal assessments which count towards your grade. Some courses may also include 'practice' assignments, which help you monitor progress and do not count towards your final grade.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing
  • Institute of Data and Marketing

How to apply

Application codes

Course code:
NN25
Institution code:
G70
Campus name:
University of Greenwich (Greenwich Campus)
Campus code:
G

Points of entry

The following entry points are available for this course:

  • Year 1
  • Year 2
  • Year 3

This course may be available at alternative locations, please check if other course options are available

Entry requirements

Qualification requirements

We accept A Levels, T Levels, BTECs, International Baccalaureate (IB), Access to HE courses, or equivalent level 3 qualifications.


English language requirements

For our English entry requirements, please click on the following link.

https://www.gre.ac.uk/international/help-and-support/courses


Unistats information

Operated by the Office for Students
60%
Student satisfaction
75%
Employment after 15 months (Most common jobs)
85%
Go onto work and study

The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
EU £15100 Year 1
International £15100 Year 1

Additional fee information

These fees were set for the 2022/23 intake. Therefore, this may change for the 2023/24 academic year. Please follow this link for more information https://www.gre.ac.uk/finance
Advertising and Digital Marketing Communications at University of Greenwich - UCAS