Course summary

The events industry dominates the media, delivers objectives, and creates positive impacts. It will very soon again fill transport systems, hotels, outside spaces, and venues. 2019 was a landmark year for the industry, reporting spends of £70 billion, over 50% of spend in the UK visitor economy, providing over 700,000 jobs, and generating £165 billion in trade at business events. The chance for the UK to utilise the vitality, excitement, and business and social benefits created by events demonstrates that it remains a welcoming and open industry in a changing political and trading framework. The events industry has come far in terms of its enormous breadth, global competitiveness, expertise, and an indication of how critical it is as part of the government’s strategy to kick-start the economy after the pandemic. This will be an unparalleled opportunity to use both business and leisure events to showcase the country’s abilities and resources, and raise the nation’s pride in doing so. Thus, driving demand for specialist graduates, who not only understand the theories of business and events management but are also equipped with practical experience. This course is designed to prepare graduates for the business and events sector and blends both academic practices with the study of core business skills and management concepts, alongside a live project. In completing this course, students will identify career pathways and develop the professionalism to achieve them. Our degrees with a foundation year have been specifically designed to ensure that candidates gain the skills needed to succeed at degree level. For students who do not meet our standard entry requirements for admission to one of our undergraduate degree courses, ARU London offers the option of a four year degree with foundation year. Modules help to develop skills in writing assignments, mathematics, computing, public speaking and presenting, whilst developing an understanding of the modern business world. Prospective students should expect to undertake significant amounts of reading and independent study outside of the classroom (approximately 12 hours per week during term time). This course has particular appeal for candidates who want a change in career and candidates wanting to return to education. Our innovative courses ensure that what you learn can be practically applied to the business world as well as preparing you to tackle the academic workload of a full degree course.