Media Communications (Professional Placement Year) at Bath Spa University - UCAS

Bath Spa University

Degree level: Undergraduate

Media Communications (Professional Placement Year)

Course summary

Revolutionise how media creators communicate to audiences with our Media Communications degree.

  • Learn the skills to succeed across the ever-growing communications industries.
  • Reimagine how you use media to communicate to audiences ethically and progressively.
  • Work alongside The Studio, the University’s new city-centre innovation hub for creative media technology.
Throughout this Media Communications degree, you’ll develop your creative skills in marketing, social media management, journalism and creative strategy, and prepare for success across the thriving communications sector. You’ll gain experience working on cross-platform campaigns and communication strategies, activist political media making and investigative journalism, and learn to produce professional social media content and PR packs. Taught by a team of researchers and creative media strategists and creators, you’ll learn how to rethink media communications for social change. You’ll study online influencers and diverse forms of screen representation, explore the ethics of social media platforms like TikTok and alternative approaches to journalism, emerging marketing practices for immersive experiences and beyond. In your final year, you’ll join The Studio in Bath, the University’s new city-centre innovation hub for creative media technology. By collaborating with the region’s media and communications sector on cross-platform campaigns, feature articles and activist media, you’ll grow into a communications professional, realising your vision for a more inclusive media landscape. As fresh voices in these organisations, you’ll gain on the ground experience in the industry which will enable you to leap into a career in communications, marketing and social media. More about the Professional Placement Year A Professional Placement Year (PPY), traditionally known as a sandwich year, is where you undertake a period of work with an external organisation for between 9-13 months. The placement occurs between your second and final years of undergraduate study. You can engage in up to 3 placements to make up the total time and are required to source the placement(s) yourself, with support from the Careers team.

Modules

Year one: audiences, activism and access Open your eyes to being a media activist. You’ll be introduced to analytical tools to critique contemporary media, such as gender and inequality. You’ll learn new graphic design and project development skills, as well as how to research media audiences. Year two: industries, inclusivity and influencers Understand the communications industry. You’ll learn marketing, influencer and branding practices, identifying opportunities to revolutionise how media creators communicate to audiences. You’ll learn web design skills, explore grassroots community media, practice cross-platform communication strategies, and increase your awareness of media ethics. Your third year is a Professional Placement Year. Final year: emerging voices, technologies and opportunities Become a communications professional and realise your vision for a more inclusive media landscape. You’ll work beyond the borders of the university, joining The Studio, our innovation hub for creative media technology, while collaborating with arts and cultural organisations. You’ll learn how immersive media, feminist activism, AI communications and public exhibitions can all shape the future of media.

Assessment method

You’ll produce the kind of media content that defines our ‘communications for change’ ethos, working on creative media campaigns, marketing strategies, investigative journalism features, political media making, social media content and PR packs.


How to apply

Application codes

Course code:
S176
Institution code:
B20
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1
  • Year 2
  • Year 4

Entry requirements

Qualification requirements


English language requirements

TestGradeAdditional details
IELTS (Academic)6IELTS 6.0 - for visa nationals, with a minimum score of IELTS 5.5 in each element.

Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
Republic of Ireland £9250 Year 1
EU £16905 Year 1
International £16905 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Media Communications (Professional Placement Year) at Bath Spa University - UCAS