This degree course aims to develop your expertise in broader-based business management and the more specific function of human resource (HR) management. This course focuses on how every organisation’s success depends on its ability to recruit, motivate and retain high-quality staff. This course aims to provide you with a distinctive insight into the challenges of managing people at work, and how these can be addressed in a world of fast-paced technological change and increased internationalisation. Key Course Benefits
- Practice your skills - Develop your business skills through a variety of international case studies, problem-based learning, simulated business and human resources activities in our Business Simulation Suite. The simulation suite is equipped with modern technology, from inter-communication, built-in mics, cameras and the use of virtual reality headsets.
- Real-world exposure - Industry field trips to organisations within a range of sectors and diversified HR functions, past visits include Jaguar Land Rover, Ironbridge, Warwick Castle, Cadbury’s and Coventry City Council. You also can attend events to build your professional network.
- Industry insight and professional network development - Learn from experienced staff, whose consultancy, training and research links with organisations are deep and wide-ranging.
- Lecturers at the forefront of HR developments - Our research-active staff will also share the latest thinking, new developments and specific challenges of a changing work environment. We have lecturers who focus on new ways of working, diversity management, multi-cultural teams, identity, HR professionalisation, the organisation of change and the changing nature of management, social network analysis, shared perceptions, organisational psychology and organisational behaviour.
- Career ready - Upon graduation, you will be well prepared to begin your career in HR or to pursue further professional HRM/HRD qualifications, such as the Advanced CIPD Level 7 or an MA/MSc in Human Resource Management.
This course has a common first year. The common first year enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn. If you discover an interest in a specific subject you have studied, upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements). Common first year courses Advertising and Digital Marketing BA (Hons) Business Administration BA (Hons) Business and Marketing BA (Hons) Business Management BA (Hons) Enterprise and Entrepreneurship BA (Hons) Event Management BA (Hons) International Business Management BSc (Hons) Marketing BA (Hons) Sport Management BA (Hons) Modules Foundations of Management Entrepreneurial Thinking Marketing, Digital and Social Media Organisation Behaviour Entrepreneurial Ideation Business Decision-Making Using Data Analysis Year Two In year two, you will continue to develop the skills and knowledge you’ve learnt. We do this by embedding the following four principles into the curriculum and developing your: Technical skills – digital fluency, backed with the right academic knowledge Study skills – to be an adaptive, independent and proactive learner Professional skills – to have the behaviour and abilities to succeed in your career Global awareness – the beliefs and abilities to be a resilient, confident and motivated global citizen Placement Year There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement* can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future. If you choose to do a work placement year, you will pay a reduced tuition fee* of £1,250. For more information, please go to the fees and funding section. During this time you will receive guidance from your employer or partner institution, along with your assigned academic mentor who will ensure you have the support you need to complete your placement. Final Year Year three aims to bring you to the level to enter the world of work by consolidating your knowledge and skills from years one and two. You could also work on a large final project in an area of your interest, with the support of a mentor and your Academic Personal Tutor. We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Before accepting any offers, please check the website for the most up to date course content. For full module details please check the course page on the Coventry University website. *For further information please check the course page on the Coventry University website
This course will be assessed using a variety of methods which will vary depending upon the module. Assessment methods include: Phase tests Essays Group coursework Individual and group presentations Reports Projects Video pitches Simulations Critical Reflections Role play The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Personnel and Development, Chartered Institute of
- European Foundation for Management Development
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
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Points of entry
The following entry points are available for this course:
- Year 1
This course may be available at alternative locations, please check if other course options are available
All applications are considered on an individual basis and the whole application is reviewed which includes previous and predicted qualifications, experience, reference and your motivation to study the course. The University also accepts the BTEC Level 3 National Extended Certificate / BTEC Level 3 Subsidiary Diploma and BTEC Level 3 National Diploma / BTEC Level 3 Diploma for entry onto degree programmes, provided that they are studied in combination with other qualifications that are equivalent to three A2 Levels. This may include subject specific requirements where necessary. If you are successful in receiving an offer, you will be invited to an Applicant Visit Day to discover more about the course and studying at Coventry University.
The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
|Northern Ireland||£9250||Year 1|
|Channel Islands||£9250||Year 1|
|Republic of Ireland||£9250||Year 1|
Additional fee information
Course contact detailsVisit our course page
UK Admissions Office
024 7765 2222
European and International Admissions Office
+44 024 7765 2152