Keele University

Degree level: Undergraduate

Business Management and Data Science

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

The world is changing fast. From studying the fundamentals of business management to exploring AI and big data, our Business and Data Science BSc aims to give you the skills and knowledge so you are ready for a career of the future. Why choose this course?

  • No. 1 in the UK for Business Studies (National Student Survey, 2020)
  • Spend a year working in industry, study abroad or undertake an entrepreneurship year
  • Put your learning into practice using real-world data in our cutting-edge laboratories
  • Personalise your degree with a variety of optional modules
  • Study alongside innovative companies based in Keele Business School
Develop essential and highly valued skills in business and big data through our combined honours course in Business and Data Science. Virtually every industry is looking to leverage the power of data to enhance the efficiency of their operations and drive innovation. This means graduates with skills in data science and business are in extremely high demand. The Business element of this degree will help you to understand core areas such as the macro-environment where you will develop your understanding of the political, social, technological, economic, and cultural factors that can have a major impact on international businesses. You will investigate the unique nature of a firm's international operations and enhance your comprehension of international business strategy. Within the Data Science component of the degree, you will develop your understanding of the core principles of the subject. From programming in Python to the cutting-edge applications of artificial intelligence, you will learn the latest tools and theories across this exciting discipline. About Keele Keele University was established in 1949 by the former Vice-Chancellor of Oxford University. Founded to meet the needs of a changing world, Keele has always had a pioneering vision to be a different kind of university. We excel in both teaching and research, with some of the most satisfied students in England, and research that is changing lives for the better at a regional, national and global level. Our beautiful 600-acre campus is one of the biggest in Britain – but all the most important services and facilities are on your doorstep, with accommodation, teaching spaces, facilities including a medical centre, sports centre and pharmacy, and a range of shops, eateries and entertainment venues – including the Students’ Union – clustered around the centre.

Modules

For a list of indicative modules please visit the course page on the Keele University website.


How to apply

Application codes

Course code:
NG14
Institution code:
K12
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

This course may be available at alternative locations, please check if other course options are available

Entry requirements

Qualification requirements

Please click the following link to find out more about qualification requirements for this course

https://www.keele.ac.uk/study/undergraduate/undergraduatecourses/datascienceandbusinessmanagement/#entry-requirements


Unistats information

Operated by the Office for Students
78%
Student satisfaction
64%
Employment after 15 months (Most common jobs)
90%
Go onto work and study

The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

No fee information has been provided for this course

Additional fee information

Please note, our fees for 2023 entry will be available soon. Although we review our fees annually and these may change, our 2022 entry fees are available on our website: keele.ac.uk/study/undergraduate/tuitionfeesandfunding/undergraduatetuitionfees/
Business Management and Data Science at Keele University - UCAS