Course summary
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing. The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.
Modules
For more information please see http://www.qub.ac.uk/courses/postgraduate-taught/marketing-msc/
How to apply
International applicants
Evidence of an IELTS* score of 6.5, with not less than 5.5 in any component, or an equivalent qualification acceptable to the University is required. *Taken within the last 2 years. International students wishing to apply to Queen's University Belfast (and for whom English is not their first language), must be able to demonstrate their proficiency in English in order to benefit fully from their course of study or research. Non-EEA nationals must also satisfy UK Visas and Immigration (UKVI) immigration requirements for English language for visa purposes. For more information on English Language requirements for EEA and non-EEA nationals see: www.qub.ac.uk/EnglishLanguageReqs.
Entry requirements
Normally a strong 2.2 Honours degree (with minimum of 55%) or equivalent qualification acceptable to the University in any discipline.
Fees and funding
Tuition fees
No fee information has been provided for this course
Additional fee information
For tuition fee information relating to this course please see the University's Postgraduate Tuition Fee website - http://www.qub.ac.uk/Study/PostgraduateStudy/TuitionFees.
Sponsorship information
For more information on funding and scholarships for Postgraduate study, please see http://www.qub.ac.uk/Study/PostgraduateStudy/FundingandScholarships/
Provider information
Queen's University Belfast
University Road
Belfast
BT7 1NN