Course summary

Distinguish yourself and fast-track your career with our CIM-aligned BA (Hons) Digital Marketer degree. Master the essential professional skills for contemporary digital marketing and gain a solid grasp of core marketing principles. Explore specific interests and understand the societal, ethical, and technological landscapes driving modern business. Develop the expertise to formulate compelling digital strategies for diverse organisations. Blend in-depth theory with practical client exposure and industry tools to build a diverse portfolio featuring real-client work. Our staff and our local business partnerships ensure course content is industry-standard, equipping you for the competitive digital sector. Build strong regional employer networks and tackle real-world business challenges. Employers seek graduates with practical content management, technical digital marketing skills, enhanced business awareness, and expertise in areas like project management and social media. Employability is key, and is embedded at every level of the program, culminating in a final-year Professional Placement to launch your career. Successful completion of modules will allow you to apply for The Professional Certificate in Marketing (Digital Marketing) from the Chartered Institute of Marketing (CIM) https://www.cim.co.uk/. As the foremost professional organisation for marketers globally, the CIM is dedicated to advancing the marketing profession, upholding professional standards, and enhancing the skills of marketing practitioners. In collaboration with CIM, UCP offers you the chance to attain professional qualifications through the CIM Accredited Degree partnership. These CIM qualifications are in high demand among employers, and their content is integrated into our degree programs, ensuring that we provide you with optimal opportunities for a successful career in marketing. The courses at University Centre Peterborough are studied in smaller class sizes compared with other universities, a typical class size is under 20 students.