Course summary

The digital marketing sector is booming. More is being invested in digital marketing than ever before, and experienced specialists are in high demand. It’s a creative and fast-moving field offering plenty of opportunities for versatile, proactive professionals. UWE Bristol’s MSc Digital Marketing is designed for individuals who are ready to build on their existing marketing background by delving into digital. You’ll gain an extensive understanding of digital channels, including websites, social media, search engines and direct online marketing. Explore the ethics of data handling, and discover how to make your communications work harder through in-depth analytics. Working with industry-standard software and technology, you’ll also have the opportunity to access modern media studios, with editing suites for video, audio and photography. And because Bristol is a hotbed of digital and creative talent, you’ll benefit from valuable opportunities for work experience and placements. With expert tuition and the chance to network with industry leaders, you’ll graduate with the knowledge, skills and contacts you need to make new headway in your marketing career. Marketing is a key constituent of business, and the skills gap in digital expertise means you’ll find opportunities across a range of sectors.