Course summary
- Focus on the practical application of digital marketing knowledge such as marketing analytics, analysis and application, campaign planning and management and digital innovation
- Better understand the unique opportunities and challenges presented by the modern digital marketing environment, building an in-depth knowledge of current marketing principles and tactical analysis
- Designed with input from digital marketing professionals to ensure the course provides a great range of skills and a breadth of understanding across the digital marketing mix - including marketing analytics, campaign planning and reporting, and digital innovation
- Hear from external speakers and gain relevant input from industry, incorporating current and innovative trends in Digital Marketing
- Develop the competencies needed for an exciting career in the global digital industry, which will prepare you for a variety of roles across numerous sectors related to marketing communications and public consumption, wherever in the world you wish to launch your career
Modules
For a full list of compulsory and optional modules please visit our course page.
Assessment method
Please visit our course page for current assessment methods.
How to apply
International applicants
Our International Student Support can help you with what you need to do before you arrive and when you get here as a new international student. They offer ongoing support throughout your studies whether that be setting up a bank account or arranging healthcare. Our Global Chums Buddy Scheme and our Intercultural Cafe provide opportunities to meet staff and connect with students. INTO University of Exeter provide pre-sessional English courses for international students as well as free insessional support. For more information about entry requirements, bursaries and scholarships and how to apply please visit our course page.
Entry requirements
A mid 2:2 degree (55%+) with honours in any discipline from a recognised university. We do consider all applications where there is evidence of exceptional performance in modules relevant to the programme of study, significant relevant work experience or professional qualifications. For full details, including English language requirements and international equivalencies, please visit our course page.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Sponsorship information
We invest heavily in scholarships for talented prospective Masters students. This is in addition to the UK Government’s Postgraduate Loan Scheme. For information on how you can fund your postgraduate degree at the University of Exeter, please visit our course page.
Provider information
University of Exeter
Northcote House
The Queen's Drive
Exeter
EX4 4QJ