Leeds Beckett University

Degree level: Undergraduate

Sport Marketing

Course options

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

Promoting and marketing sport is a growing industry. You’ll develop as a dynamic sport marketer to prepare for an exciting career in this vibrant field. As part of your course, you’ll:

  • Gain insight into specific aspects of sport marketing in a changing global environment
  • Discover how sport marketing contributes to the success of sports performers, teams, organisations, events and related industries
  • Learn how to connect and interact with various audiences through broadcasting, branding, print and digital campaigns
  • Analyse consumer behaviour
  • Develop an understanding of media technologies and how they can be used to communicate with a target market
  • Build skills in gaining sponsorship, writing press releases, event management, business planning, and setting up a small business

Course details

Modules

Year 1 Core Modules:

  • Sport Business Landscape
  • The Sport Consumer
  • Introduction to Sport Marketing
  • Digital Business
  • Personal, Professional and Academic Development (PPAD)
  • Sport Finance
Year 2 Core Modules:
  • Professional Practice in the Sport Industry
  • Sport Sponsorship
  • Marketing Communications
  • Research in Practice
  • Sport Broadcasting
In addition, choose from a list of Year 2 option modules. Please check our website for a full and up-to-date list. Year 3 Core Modules: -Strategic Marketing
  • Sport Branding
  • Digital Media for International Marketing
  • Major Independent Study
In addition, choose from a list of Year 3 option modules. Please check our website for a full and up-to-date list.


How to apply

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements


Unistats information

Operated by the Office for Students
71%
Student satisfaction
No data
Employment after 15 months (Most common jobs)
No data
Go onto work and study

The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

EU £9250 Year 1
England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
International £14000 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Sport Marketing at Leeds Beckett University - UCAS