Course summary
This course is ideal for graduates with a fashion, textiles or business degree who aspire to a fulfilling career as a leader where you can set the pace and direction within this broad and competitive sector. Our programme aims to equip you with the specialist skills and real-world expertise you need to confidently offer creative solutions to industry challenges. Learn key strategies for fashion marketing and gain a thorough understanding of integrated brand management by exploring sensory, emotional and spiritual branding. You will advance your understanding of how products are developed to commercial quality standards from concept to production by focusing on sourcing approaches, critical path management and customer analysis. Examine the impact of ethical and environmental considerations on designed products, garment production and business ideology and develop your own critical position on the major sustainability issues facing the sector. Our teaching experts are at the forefront of commercial and research activities, ensuring the latest practice informs the curriculum and that your work is responding to contemporary industry issues. Your learning will culminate in a major project that allows you to contextualise your studies and support your career aspirations, with the option to develop your work into an MSc qualification depending on the technical focus of your project. Key features
- You can be awarded an MA or MSc depending on your route through your studies and final Major Project. You can also exit the course with a Postgraduate Diploma or Postgraduate Certificate award depending on the credits you have successfully achieved.
- We are recognised as one of the country’s most sustainable fashion and textiles schools (Green Gown Awards, 2021) and one of the best fashion schools in the world for 2022 (CEOWORLD, 2022).
- Develop a technical understanding of the fashion industry, combined with a solid foundation of management principles and customer marketing
- Benefit from the expertise of our highly experienced academics and valuable insights of guest lectures from leading professionals in the sector
- Undertake a work-based project in a real-world setting to develop your chosen specialism, while putting your skills into practice at a professional level
- Join our close-knit interdisciplinary community which fosters a supportive learning environment for students from around the world
- The award-winning Vijay Patel Building provides both the space and the facilities to foster creative thinking, where ideas can develop and flourish for all of our art and design students.
Assessment method
The programme is delivered mainly through lectures and seminars and tutorial guidance. Lectures deliver a discourse on a particular subject followed by seminars which are used for holding discussions or for the exchanging of information in a smaller group. Tutorials are provided usually to discuss a subject one-to-one between the tutor and yourself; however, you may find yourself in a small tutorial group to benefit from others' contribution. The Fashion Management with Marketing MA is a theoretical programme and assessments are mostly by the submission of fully referenced and structured reports. Presentations are also fundamental as an opportunity for you to present your work to others either for assessment or within a scheduled class activity. As a postgraduate student you will be expected to conduct a substantial amount of self-directed learning. This is important for you to contextualise your studies and to broaden your knowledge. It is the breadth and depth that will add so much to your work and your studies. Through receiving feedback on your work, you will be able to reflect on aspects of your learning and develop an action plan that will help you to progress. The fashion and textile business is highly competitive, and we encourage you to develop networking opportunities by becoming a student member of trade associations and to engage in conferences and seminars delivered by industry members. We expect you to be proactive and attend presentations provided by visitors from the fashion and textiles business to the university, as extra-curricular activity. Throughout the programme, the curriculum is enhanced by visiting lectures from a variety of business experiences, where appropriate. Contact hours In your first two terms you will normally attend around 12 hours of timetabled taught sessions including lectures, tutorials and workshop and studio sessions each week, and be expected to undertake at least 23 hours of independent study each week. Your third term will be pre-dominantly self-directed (including meetings with your supervisor), during which you can expect to undertake 35 hours of independent study each week.
Entry requirements
You should have the equivalent or above of a 2:2 UK bachelor’s honours degree in a relevant subject, for example fashion, design or business. If you have other professional qualifications and industry experience, we will consider your application on an individual basis.
Fees and funding
Tuition fees
| England | £9435 | Year 1 |
| Northern Ireland | £9435 | Year 1 |
| Scotland | £9435 | Year 1 |
| Wales | £9435 | Year 1 |
| International | £15800 | Year 1 |
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Provider information
De Montfort University
The Gateway
Leicester
LE1 9BH