Skip navigation
International Esports Business & Digital Marketing at College of Esports - UCAS

College of Esports

Degree level: Undergraduate
Awarded by: Health Sciences University

International Esports Business & Digital Marketing

Course options

2025 - 2026
Apply

Course summary

INTRODUCTION Welcome to College of Esports BA (Hons) International Esports Business & Digital Marketing course developing your talent, resilience and identity in the context of the exciting and international world of esports with our unique TRI-Curriculum approach. This course examines esports from several perspectives, namely marketing strategies, content creation, event promotion, and international business. WHY ARE WE DIFFERENT & UNIQUE? The College of Esports is a boutique university-level institution for a modern world:

  • A world-first in higher education dedicated to the world of esports and gaming.
  • Exclusive university-level partner of the British Esports Federation.
  • An iconic campus set within Queen Elizabeth Olympic Park.
  • Our unique TRI-Curriculum approach.
WHY STUDY THIS COURSE? This exciting degree combines your enthusiasm for esports and gaming with the contemporary academic subject of digital marketing, allowing you to learn through the lens of your passion. Your modules have been carefully selected to create an enjoyable and engaging journey as well as challenging you as a student. This blend will provide a strong foundation in all that is digital marketing, within the context of esports, and ensure you will be able to apply your knowledge through work experience within the industry from an early stage. Your modules such as ‘SEO & Digital Marketing’’ and ‘Social Media Management’ are vital subject areas to cover and can be put into practice from year one of your studies. Importantly, the ability to vocationally apply your knowledge into the esports industry from your first year will help to create a strong personal portfolio of evidence to support employability. As you progress into your second year, modules such as ‘Digital Psychology in Esports’ dovetail perfectly with subjects such as ‘Content Creation’ and ‘Marketing Analysis’ to further enhance your knowledge. These also complement well with the ‘Esports & Social Enterprises’, ‘Esports Business & Events’ modules, as well as your learnings from year one to be able to further stretch your options and opportunities to work and engage. As your journey matures into your final year, developing your understanding of ‘Managing Esports Online Communities’ and ‘Esports Brand Management’ ensures that you understand how to apply all your knowledge to date. Moreover, our ground-breaking academic discipline of ‘Digital & Online Monetisation’, developed at our institution, helps you understand how to earn from various marketing strategies. THE AIMS OF THIS COURSE:
  • To prepare you for a career in the global esports business or further study with the skills of enquiry, within an evidence-based practice-led, knowledge applied interdisciplinary curriculum and performative research framework.
  • To prepare you with the competencies needed to adapt and thrive in life’s continuously changing environments, employment and an increasingly diverse global society.
  • To prepare your moral and ethical compass through opportunities to reflect personally and professionally, make an active contribution as global citizens.

Modules

Year 1 - Level 4 / 20 Credit Units Approaches to Personal and Professional Development in Esports Social Media Management SEO & Digital Marketing Entrepreneurship in Esports. International Esports Digital Marketing International Esports Business Environment Year 2 - Level 5 / 20 Credit Units Enquiry Based Learning and Research Practice Digital Content Creation Digital Psychology in Esports Esports & Social Enterprises Esports Business and Events Marketing Analytics & Intelligence Year 3 - Level 6 / 20 Credit Units Research Project Managing Esports Online Communities Professional Development Placement Strategic Entrepreneurship Esports Brand Management Digital & Online Monetisation

Qualified teacher status (QTS)

To work as a teacher at a state school in England or Wales, you will need to achieve qualified teacher status (QTS). This is offered on this course for the following level:

  • Course does not award QTS

How to apply

29Jan

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
CE04
Institution code:
E71
Campus name:
College of Esports
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

International applicants

N/A

Entry requirements

Qualification requirements

Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £27750 Whole course
Northern Ireland £27750 Whole course
Scotland £27750 Whole course
Wales £27750 Whole course

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.

Sponsorship information

We offer scholarships via our School & College Partner Programme for students studying at our partner institutions. Please ask your current School/College for details. Our School & College Partner Programme (SCPP) is aimed at schools and colleges that currently deliver (or will deliver) the Pearson BTEC in Esports, as well as schools and colleges with a passion for the esports sector. As we are the exclusively accredited university-level institution by the British Esports Federation, we perfectly complement the progression from the accredited BTEC in Esports by Pearson, thus ensuring that students progress from one accredited course to another in a seamless manner. For more information visit https://collegeofesports.ac.uk/school-college-partnership/

International Esports Business & Digital Marketing at College of Esports - UCAS