Staffordshire University

Degree level: Undergraduate

Industrial Design: Product & Transport

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Course summary

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Innovative and creative, this exciting course with two distinct pathways will allow you to explore the world of Product Design or Transport Design. In our dedicated studio we will encourage you to create products or vehicles that focus on the user experience, and explore opportunities for new technology and smart materials. If you want a career designing anything from toys, lighting and furniture, to household goods and consumer technology, our Product Design pathway could open up a whole world of career opportunities. Likewise, our Transport Design pathway is perfect if you want to focus on concepts for autonomous vehicles, supercars, sustainable mass-transit and motorcycles. The course is designed to mirror industry practice with students working alongside companies on live projects, often resulting in placement opportunities. Our students work with companies such as JCB, Jaguar Land Rover, Westbridge Furniture, Bombardier, Halfords, Michelin, and Evoke Creative, whose client list includes McDonalds, Google and JD Sports. Our teaching staff are highly experienced and our students also benefit from weekly visits by associate lecturers. They share their inside knowledge of working as designers in what is an ever-changing industry. Add consultancy visits to London and New York and, whether you plan to work in the product or transport industry, or as an independent consultant, we’ll provide ample opportunities for you to acquire the skills necessary for success. On successful completion of study, we will issue the following award: BA (Hons) Industrial Design: Product & Transport (Product) or BA (Hons) Industrial Design: Product & Transport (Transport).

Course details


Product pathway L4: Course Introduction, Core Skills, Design Insight and Product Visualisation L5: Design Concepts, Design in Business, User Experience & VR and Inclusive Design & Ergonomics L6: Major Project, Research, Analysis and Communication Assignment, Design Futures for Product and Transport Design and External Brief Transport Design Pathway L4: Course Introduction, Core Skills, Design Insight and Automotive Visualisation L5: Design Concepts, Inclusive Design & Ergonomics, Advanced Automotive Visualisation and Automotive Skills L6: Major Project, Research, Analysis & Communication Assignment, Design Futures for Product and Transport Design and External Brief

Assessment method

You are assessed in this course by a range of different types of coursework and practical activities. The assessment task for each module will vary dependent upon its content but may include: • A portfolio of completed artwork, professionally presented in the format required by the assignment, project or brief. • Workbooks, sketchbooks etc., documenting the process of generating, developing and resolving thoughts/ideas, and demonstrating the influence of research on practical work. • Research books, folders, dossiers, etc. documenting the gathering, sorting and presentation of research material. • Technical Exercises demonstrating your skills and competencies using particular equipment and/or techniques. • Written essays or reports, in which you are exploring the contextual or professional background to a specific project. • An individual or group seminar presentation and/or the accompanying material which you have used to create the presentation.

How to apply

Application codes

Course code:
Institution code:
Campus name:
Staffordshire University (Stoke Campus)
Campus code:

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

Unistats information

Operated by the Office for Students
Student satisfaction
Employment after 15 months (Most common jobs)
Go onto work and study

The number of student respondents and response rates can be important in interpreting the data. For further information, see the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
EU £14000 Year 1
International £14000 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Industrial Design: Product & Transport at Staffordshire University - UCAS