Course summary

Overview Set yourself up for an exciting career in business marketing. You'll be supported by regular coaching, and our professional network of academic staff, business leaders and the Chartered Institute of Marketing (CIM). You'll be well placed to launch your graduate marketing career, whether you aspire to work in a marketing role or for a marketing agency. You'll gain subject expertise in business and marketing, alongside a grounding in contemporary business issues (such as globalisation, digital communications and the growth of social media). You'll be able to demonstrate your business knowledge through active experience, such as applied consultancy projects, paid placements, internships and study abroad. This active experience will show that you are a creative, customer-oriented and commercially-focused graduate with a broad range of skills that are valued by employers. Key features

• Gain Associate Membership of the Chartered Management Institute and accreditation through the Chartered Institute of Marketing - there will be a charge for membership of the professional bodies.

• Work with marketing specialists and academics who have extensive experience of management, consultancy or running their own business.

• Enhance your employability through internships, consultancy projects, a one-year paid placement and integrated coaching.

• Experience international cultures and develop a global mindset through options to work and study abroad.

• 20th for student experience and 23rd for teaching quality in the 2022 Sunday Times Good University Guide

• Shortlisted for Times Higher Education’s University of the Year in 2016, 2019 and 2020

• Top 3 in the UK for Quality Education in the 2019, 2020 and 2021 Times Higher Education’s University Impact Rankings

• Sustainability Institution of the Year in the Green Gown Awards 2019

• Top 10 for Sustained Employment - Longitudinal Educational Outcomes survey (2017)