Rural Business Management (Top Up Degree) at SRUC Scotland's Rural College - UCAS

Course summary

Course Overview The course covers the fundamentals of business management: Finance, Marketing, Innovation, Entrepreneurship, HR, Economics, Research Skills, Motivation and Leadership and puts them in a vocational rural context extensively supported by field trips. The course has an experiential ethos and especially suits candidates with an active learning preference. There are many visits to real businesses where students enjoy activities and benefit from listening to owners and managers. The course is supported by guest speakers and students have the opportunity to attend prestigious conferences. Student work is routinely entered for national business competitions and our Rural Business Management students have reached finals [and won prizes] for the past 12 years in succession. The course benefits from a close relationship with the Scottish Institute of Enterprise and the Institute of Agricultural Managers. The Scottish Institute of Enterprise awards extra certificates to candidates upon completion of innovation modules taught as part of the course and the Institute of Agricultural Managers offers free student membership and access to events and employment opportunities. The aim of the course is to support Scotland’s natural economy; however, this is wide field which leads to many rewarding opportunities. Assessment Methods The RBM degree course uses a range of assessment methods from examinations and essays to work based learning with integrated practical tasks and role play activities. The mix of assessment on the RBM programme enhances the overall quality of the SRUC student experience and links to the graduate attributes: Academically Competent; Critical Thinkers; Desire for Learning and Personal Development; Responsible Members of Society and Employability. Modules In 3rd year students have to take 8 modules. Some modules are core and others are elective choices. All modules benefit from guest speakers and/or industry visits and attendance at conferences The 3rd year core modules are

  • Management, Innovation and Entrepreneurship
  • Product Development and Branding
  • Management Strategies
  • Economic Policy and Analysis
  • Research Skills and Data Analysis
  • Advanced Case Studies
Students choose two modules from 4 elective choices
  • Tourism in Rural Areas within the UK
  • Active Tourism
  • Multi Purpose Woodland Management
  • Equine Business Management
The elective choices reflect the Ayr Campus specialist expertise in tourism and the vital importance of tourism and rural diversification to the Scottish economy. The 4th year core modules are:
  • Advanced Financial Management and Taxation
  • International Marketing
  • Professional Practice and Law
  • Honours Project [3 credits]*
Elective choices include:
  • Contemporary Issues in International Rural Tourism
  • Topical Issues
  • Wild card choice
*Honours Project This module takes the form of a research project to encourage the development of investigative skills and to enable the critical evaluation and presentation of information. The focus is on in-depth, well-researched applied information with original insights.

How to apply

Application codes

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Points of entry

The following entry points are available for this course:

  • Year 3

Entry requirements for advanced entry (i.e. into Year 2 and beyond)

Entry to Year 3 is possible with an appropriate HND, foundation or similar qualification. Please contact the Admissions to discuss further.

Entry requirements

Qualification requirements

Fees and funding

Tuition fees

Scotland £1820* Year 1
England £7500* Year 1
Northern Ireland £7500* Year 1
Wales £7500* Year 1
Channel Islands £7500* Year 1
Republic of Ireland £7500* Year 1
EU £15000* Year 1
International £15000* Year 1

*This is a provisional fee and subject to change.

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Scottish students can apply to the Students Award Agency for Scotland (SAAS) to have tuition fees paid by the Scottish government. Students from the rest of the UK can apply for financial assistance, including a loan to cover the full cost of the tuition fees, from the Student Loan Company.
Rural Business Management (Top Up Degree) at SRUC Scotland's Rural College - UCAS