Aston University, Birmingham

Degree level: Postgraduate
Awarded by: Aston University

Business Analytics (Taught)

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

From data mining and web analytics to business analytics in practise, our MSc Business Analytics will give you a comprehensive understanding of key areas of business analytics and develop your skills to meet the high demand from employers. Attracting students from all over the world, this course is a great opportunity to mix with people from different cultures and with diverse backgrounds. You’ll enhance your communication, teamwork and management skills, whilst building a network of international contacts. It will also help you to appreciate the various approaches to people management in a multicultural context. How will my skills develop? We’ll develop your quantitative skills to identify trends and gain insights from complex data. You’ll also develop a clear understanding of the three types of data analytics – descriptive, predictive and prescriptive, and how to accurately analyse and visualise information as well as work with analytical tools. All of this means you will become highly skilled at providing information to business leaders, improving commercial decision-making and business performance. You’ll also study The Aston Global Advantage module which focuses on professional development and employability, helping you to apply the key skills that you will gain throughout the year. You’ll also have the opportunity to study abroad with one of our international partners, undertake an internship placement in the UK or overseas or get involved in a global business challenge simulation.

Course details


Core Modules: Descriptive Analytics Effective Management Consultancy Decision Models Performance Analytics Data Mining and Web Analytics Software Analytics Ethics in Academic Practice The Aston Global Advantage Business Project/Dissertation Optional Modules: Business Analytics in Practice Digital Marketing Financial Econometrics Big Data for Decision Making Advanced Spreadsheets and Databases Simulation for Managerial Decision Making Industrial Services Innovation Crisis Technology and Analytics

Assessment method

There are a variety of assessment methods, including exams, coursework, poster design, presentations and group work. For our assessments, we use real or fictitious business scenarios. The practical assessments help you to develop the skills and competencies required for future job roles.

Entry requirements

One of the following: A good UK honours degree (minimum lower second class) Equivalent overseas degree recognised by Aston University Applicants must have studied quantitative modules at undergraduate level to demonstrate quantitative and analytical skills. As well as: Two professional references – at least one must be from an academic referee An official academic transcript of your university grades to date A completed application form. International Students: An official academic transcript, with an official English translation, of your university grades to date. Students whose native language is not English will also need to satisfy our English language requirements. Pre-sessional English language programmes are available for good applicants whose English qualification falls just short of these requirements. Postgraduate masters students enrolling to Aston Business School with a 5.5 in one of the four IELTS sections will be required to engage with English language tuition as part of our professional development programme, The Aston Global Advantage. There will be no extra cost to the student. We recognise the value of extensive professional experience. If you do not have the academic qualifications, but have extensive and relevant professional experience and a proven ability to succeed, we would welcome your application.

Fees and funding

Tuition fees

EU £11500 Year 1
International £21250 Year 1
England £11500 Year 1
Scotland £11500 Year 1
Wales £11500 Year 1
Northern Ireland £11500 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Business Analytics at Aston University, Birmingham - UCAS