Creative Advertising and Art Direction at University of Greenwich - UCAS

Course options

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Course summary

This course explores how to create meaningful, interesting, arresting and entertaining creative communications. It is designed to prepare you for careers in advertising and the creative industries. If you enjoy brands and branding, guerilla marketing, digital campaigns, design and art direction, creative writing, content creation, social media and creative advertising in all its formats, this is the perfect degree for you. Co-designed with internationally-renowned advertising agency M&C Saatchi, the course benefits from multiple, unique, industry contributions. The course provides a blend of practice, theory and industry knowledge and is designed to prepare you for careers in creative communications. As the course has a strong industry focus, you will spend time with practitioners from a range of creative agencies. Previous years have included M&C Saatchi, House337, Ogilvy, Saatchi & Saatchi, The&Partnership, Cravens, Landor and Fitch among others. You will also get to use the university’s great studios - design, film, photographic and digital - and galleries. The course offers you the chance to specialise in art direction, copywriting, moving image, experiential, digital and social content and a variety of other visual and written branded communications. What you should know about this course

  • Co-designed with internationally renowned advertising agency you will develop a creative and strategic skill set for creative advertising and communications environments
  • This degree promotes diversity of representation and inclusion by supporting a wide and diverse set of applicants and extending student networks in industry
  • The course is designed to stimulate you intellectually and creatively, advancing critical engagement with practice, theory, industry, audiences, and social and cultural capital
  • You will have plenty of opportunities to publicly present work created in a wide scope of media, materials and processes and future-facing digital technologies
  • Prepares you to go into the wider world of work as change makers, demonstrating an understanding of sustainable consumption and production patterns.


All degree courses are made up of modules – individual units of study on different topics. Some modules are compulsory; others can be chosen from a list of options. Our website has full details of your degree structures, module content, and how each module is assessed. The direct link to this course on our website, can be found at the bottom of this page.

Assessment method

Students are assessed through a combination of assessment methods depending on the modules chosen.Each course has formal assessments which count towards your grade. Some courses may also include 'practice' assignments, which help you monitor progress and do not count towards your final grade.

How to apply

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

We make Contextual offers to this programme. Applicants that meet specific eligibility criteria will be made a contextual offer with a reduced tariff of up to 16 UCAS Tariff points. Other entry requirements such as GCSEs, Interview, etc., will still need to be met. For further information, please see our Contextual Admissions policy.

Please click the following link to find out more about qualification requirements for this course

Additional entry requirements


Suitable applicants will be required to submit a portfolio of 10 creative pieces in any medium, from art & design to creative writing to tiktoks and short films.

English language requirements

We accept a wide range of English language qualifications. For our English entry requirements, please click on the link below.

Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1

Additional fee information

These fees are currently set for 2024/25 entry. For more information, please visit:

Sponsorship information

We understand that the transition to University for Undergraduate students can be daunting and confusing when it comes to finances. The University of Greenwich has a wide range of bursaries, scholarships and other financial support measures to support students that require it most. More information can be found on our website at

Creative Advertising and Art Direction at University of Greenwich - UCAS